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Merkle B2b
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Lead Analyst

Lead Analyst

Merkle B2b

3 - 4 years

5 - 6 Lacs

pune

Posted:1 hour ago| Platform:

Apply

Skills Required

deep learning sas gcp analytical consulting agile advanced excel analytics sql python

Work Mode

Work from Office

Job Type

Full Time

Job Description

The purpose of this role is to lead and manage customer analysis deep dives, execute the strategies outlined by senior leadership, and manage the day-to-day communication with clients.

Job Description:

Key responsibilities:

Convert business problem into an analytical problem by assessing available data sources and data sets
Solve the business problem - identify factors, test hypotheses, conduct EDA, design solution and outputs
Lead the team in evaluating relevant analytical techniques and choose/propose a champion model/methodology
Analyze, assess findings, generate insights and present recommendations through reports / dashboards / excel / presentations
Independently plan and execute key projects including last mile to delivery
Research & develop point of views on emerging problems, new ways of solving existing problems
Mentor and up-skill team on the analytics consulting career roadmap
Spot opportunities that could potentially generate new business for Merkle within existing and new client accounts
Support campaign strategy and planning with audience insights analysis, sizing and research using tools
Document best practices and seek out opportunities to improve existing processes
Manage campaign timelines and deliverables across internal and external teams
Leverage solutions and tools to provide recommendations on driving client s campaigns and objectives

Skillsets:

SQL (Expert), Python (Intermediate)
Visualization/BI Tools - (At least one out of Tableau, LookerStudio, PowerBI, Dataroma)
Statistical Modelling knowledge - Regression, Time-Series, Clustering
Advanced Excel & Powerpoint
EDA Analysis / business insights recommendations

Good to have:

R/SAS
Cloud Platforms (GCP/ Azure/ AWS)
AI / Deep Learning

Location:

DGS India - Pune - Baner M- Agile

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

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