Job Description

Team Management & Training: Hire and train Distributor Sales Representatives (DSRs). Provide in-depth training on product knowledge, sales strategies, discounts, promotions, and CRM usage. Build and enhance the capability of the distributor team to meet business goals. Sales & Market Strategy Execution: Drive sales revenue, volume, and mix in line with company objectives. Ensure effective deployment of product assortments and POST (Point-of-Sale) placement in target markets. Develop and manage relationships with key distributors and SSO (Self-Service Outlets), particularly Platinum, Gold, and Silver SSOs. Distributor & Channel Management: Collaborate with distributors to expand reach and maintain consistent sales performance. Ensure adherence to Standard Operating Procedures (SOPs) for daily and weekly routines, invoicing, and market activities. Assist with route planning, key account relationship management, and performance monitoring of SSOs and DSRs. Identify new business opportunities and ensure effective implementation of initiatives like Eeden and Shop Assistant programs. Business Performance & Reporting: Monitor and report on key sales metrics such as invoicing, revenue, collections, and product performance. Conduct regular performance reviews with distributors to identify growth opportunities and resolve issues. Provide monthly reports on market trends, competitor activities, and sales progress. Market Intelligence & Customer Focus: Collect and report on competitor intelligence. Address customer complaints and ensure timely resolution. Ensure that DSRs follow best practices in customer service and product delivery. Painter Program Support: Assist with the identification and registration of painters for the painter program. Ensure successful translation of painter programs into tangible sell-out and sell-in results. Key Skills & Qualifications: Education: University degree. An MBA is a plus. Experience: 4-6 years of sales experience in a manufacturing or distribution-based industry. Prior experience in managing distributors or indirect teams, preferably in sectors like paint, appliances, lubricants, or construction. Skills: Strong leadership and team-building skills. Excellent communication (written and verbal) and interpersonal skills. Ability to execute sales strategies and drive results. Proficient in Microsoft Office (Excel, PowerPoint, Word) and CRM tools. Analytical mindset with a focus on achieving sales targets. Other Requirements: Willingness to relocate within India if needed. Strong problem-solving and decision-making skills.