1. Marketing & Strategy: Identifying product line segments and markets Building business relationships with potential clients prospects Understanding client needs and offering solutions and support including responding to client requests for proposals Creating informative concept and product segment presentations for customers/prospects, industry exhibits, trade shows, and conferences 2. Selling & Operations: To search, create, retain and grow key accounts Creating and maintaining a list/database of prospect clients; maintaining a database (CRM, Excel, etc.) of prospective client information Generate inquiries then do qualifying and securing business opportunities. Coordinating business inquiries generation activities and developing customized targeted sales strategies Cold calling; making multiple outbound calls to potential clients; closing sales and working with the client through the closing process Tracking all quotes for cold, active, inactive calls, appointments, and interviews; meeting or exceeding annual sales goals 3. Revenue Management: Collaborating with management on sales goals, planning, and forecasting; maintaining short- and long-term business development plans Prepare sales budget, and segment targets with customer wise break ups Maintaining a pipeline of all sales administration using CRM software

Key Responsibilities Support development and execution of digital marketing campaigns (LinkedIn, Mailchimp, Website). Track campaign performance using tools like Google Analytics and prepare basic reports. Assist in coordinating trade shows, exhibitions and online events including booth prep, collateral and lead management. Maintain and update CRM/lead databases from global campaigns. Support the creation of marketing content social media posts, emailers, brochures and presentations. Research industry trends, competitor activity and global market movements. Liaise with the design team and external agencies for content production. Contribute to brand building through consistent messaging and storytelling. Required Qualifications Bachelors degree in Marketing, Mass Media, Business Administration or related field. Google Analytics / Mailchimp / LinkedIn Campaign Manager exposure preferred. MBA or Diploma in Digital Marketing (optional, but a plus). Experience Needed 1 to 2 years of marketing experience, ideally in the nutraceuticals, pharma, or B2B wellness space. Exposure to digital marketing, email campaigns and exhibition coordination. Strong writing skills and content orientation. Skills & Attributes Technical Skills: Familiarity with Excel, PowerPoint, Canva or basic design tools Comfortable with marketing dashboards, basic reporting Behavioral Skills: Strong communication and coordination skills Enthusiastic, detail-oriented and eager to learn Ability to manage timelines and multitask