Junior Social Media Marketing Executive Fresher Job

Job Description

About the job: We are seeking a creative and self-driven Junior SMM Executive to join our growing digital team. This role is best suited for someone who is highly active on social platforms (especially Instagram), enjoys creating visual content, and has a basic understanding of paid ads and SEO. The ideal candidate is hands-on with trends, eager to appear in or direct video content, and passionate about growing community engagement. Key Responsibilities: 1. Content Creation & Management *Plan, script, and produce engaging Instagram Reels, Stories, and carousels *Collaborate with designers/writers to ensure consistent brand tone *Contribute to and manage a content calendar for all platforms (Instagram, LinkedIn, Facebook) *Be open to appearing in or helping shoot content, including short videos or reels 2. Social Channel Management & Growth *Post content regularly and manage daily engagement (comments, DMs) *Use platform-native features to boost discoverability and interaction *Research trends, hashtags, and best practices to stay relevant 3. Meta Ads & Google Ads *Assist in setting up and running basic Facebook and Instagram Ads (boosting, lead forms, etc.) *Understand key ad metrics (CPM, CTR, CPL) and monitor performance *Learn the basics of Google Ads and support campaign optimization 4. SEO & Content Collaboration *Work with writers to publish SEO-friendly blog posts *Understand basic SEO principles (keywords, meta titles, readability) *Track content performance through tools like Google Analytics or Meta Insights 5. Reporting & Analysis *Maintain weekly and monthly reports of content and campaign performance Suggest improvements based on metrics and platform trends Who can apply: Only those candidates can apply who: Salary: ₹ 2,00,000 - 3,00,000 /year Experience: 0 year(s) Deadline: 2025-06-22 23:59:59 Skills required: Social Media Marketing, Content Writing, Digital Marketing, Google AdWords, Search Engine Optimization (SEO), Facebook Marketing, Content Marketing, Instagram Marketing, Display Ads, Facebook Ads and Instagram Ads Other Requirements: 1. Comfortable or willing to appear in short videos for social media 2. Prior experience in content creation for Instagram is preferred 3. Familiarity with digital marketing concepts, even at a basic level 4. Willing to take initiative, research trends, and adapt to feedback quickly About Company: Match My Uni (matchmyuni.com) is an initiative of Edudite Consultancy Private Limited to facilitate students from all over the world to fulfill their dream of studying abroad by helping them find the right course at the right university through a process of expert counseling. Edudite is an international consultancy and advisory firm (ISO 9001:2015 certified) managed by a team of professionals with a combined experience of 30+ years in the education industry, from the academic, government, and international business background with its head office in India.