Junior Copywriter

About Us

At MMAG, we don’t just make ads, we make impact. We’re a creatively restless, strategically sharp digital and advertising agency that partners with ambitious brands across India and beyond, spanning borders, briefs, and brand ambitions. From digital campaigns that spark conversations to long-form content that builds credibility, we’re in the business of influence — one word at a time.

If you can switch between punchy headlines and thoughtful blogs without breaking a sweat, understand what makes scroll-stopping content, and know how to turn a brief into brilliance — we want to meet you.

Role Summary

As a Copywriter, you’ll be responsible for creating compelling, clear, and strategically sound copy across short-form and long-form formats. This role sits at the heart of our creative team — working closely with designers, strategists, account managers, and senior creatives to bring brand ideas to life across platforms.

Whether it's a digital ad, an Instagram carousel, a blog, or a brochure — you'll be shaping narratives that resonate with audiences and deliver results.

Key Responsibilities

Copywriting & Conceptualization

• Write copy for a variety of formats: social media, digital ads, websites, emailers, brochures, blogs, and more.
• Collaborate with art directors and designers to ensure copy and visuals work in harmony.
• Translate briefs into engaging ideas, taglines, scripts, and narratives.

Brand Voice & Messaging

• Maintain and evolve a consistent tone of voice for each brand you work on.
• Adapt writing style to suit different target audiences and campaign goals.
• Work on copy revisions based on feedback while staying true to the core idea.

Long-Form & Content Marketing

• Research and write long-form content such as blogs, whitepapers, e-books, and website articles.
• Work closely with strategists and SEO teams to integrate keywords and structure content effectively.

Collaboration & Coordination

• Work with account managers to understand client needs, project timelines, and deliverables.
• Participate in brainstorming sessions and contribute to pitch ideas and campaign concepts.
• Coordinate with editors and proofreaders to maintain content quality and accuracy.

Key Qualifications

Skills & Experience

• 3–5 years of experience in copywriting, preferably in a digital or integrated advertising agency.
• Portfolio showcasing a mix of short-form, long-form, and campaign-based work.
• Strong grasp of content strategy, storytelling, and audience-first writing.
• Comfort with juggling multiple brands, deadlines, and formats.
• Familiarity with SEO principles and ability to write SEO-driven copy and content that performs.

Personality & Fit

• Sharp with words, sharper with ideas — you love turning insights into narratives.
• Curious, collaborative, and self-motivated — you're not afraid to ask questions or push creative boundaries.
• Detail-oriented with strong time management — you deliver quality on deadline.

Why Join Us?

• Work on exciting, high-impact brands across industries and geographies.
• Be part of a creative culture that values experimentation and ownership.
• Learn from senior creatives and grow into a leadership role.

Application Instructions:

Please send your resume, a short note on why you’d be a great fit, and your portfolio to maithili@mmag.in. Subject line: Application for Copywriter – [Your Name].