Job Description

Job Description of Influencer Marketing Expert Micro, Macro & Massive Impact :- About the Role :- Were on the lookout for a dynamic Influencer Marketing Expert Micro, Macro & Massive Impact who lives and breathes creator culture. From scouting rising micro-influencers to managing headline-grabbing macro collabs, youll be the driving force behind our influencer-led campaigns. If youve worked with D2C brands and know how to turn likes into loyalty and content into conversions, lets make some magic. What You'll Be Doing :- Own and execute end-to-end influencer campaigns — from outreach to reporting. Identify, engage, and manage micro and macro influencers across platforms like Instagram. Negotiate deliverables, timelines, and contracts with influencers and influencer marketing agencies. Collaborate with internal teams (brand, content, social, and performance) to craft campaigns that align with our brand voice and business goals. Track performance, monitor KPIs, and analyse results to fine-tune strategy and ROI. Stay on top of trends in the creator economy — spotting the next big names before they trend. Strong experience in creating UGC Content. Prepare proper brief of the creators. Proper agreement with the agencies and creators. What We’re Looking For :- 3+ years of hands-on experience managing influencer campaigns for D2C brands. Proven ability to work with both micro and macro influencers, and juggle multiple campaigns with grace. Strong experience coordinating with influencer marketing agencies and content partners. Excellent verbal and written communication skills in fluent English — you’re as comfortable on calls as you are with campaign briefs. Creative thinker with a data-driven mindset — you can spot what’s working and know how to scale it. Outgoing personality with strong negotiation and relationship-building skills. Strong organizational skills and attention to detail — managing deliverables, timelines, and results like a pro.