Head of Marketing & Business Development - (Power Transformers)

Job Description

We are seeking a dynamic and strategic Head of Marketing & Business Development to lead our marketing and sales initiatives in the transformer manufacturing industry. This leadership role involves spearheading market expansion, managing high-value customer accounts, and driving business growth through innovative strategies. The ideal candidate will have a strong background in transformer marketing, tendering, and team leadership. Key Responsibilities: Marketing & Sales Leadership Develop and implement comprehensive marketing and business development strategies to achieve revenue targets. Team Management & Leadership Lead, mentor, and develop a high-performing marketing and sales team to drive business growth. Key Account Management Strengthen relationships with key clients, government bodies, utilities, EPC contractors, and industrial customers. Tendering & Bidding Strategy Oversee tender submissions, pricing strategies, and project negotiations to secure large-scale transformer projects. Market Expansion & Strategic Growth Identify new markets, emerging trends, and potential partnerships to expand business opportunities. Brand & Product Positioning Drive brand visibility and ensure effective positioning of transformer products in the competitive market. Cross-functional Collaboration Work closely with production, design, and finance teams to align marketing strategies with business goals. Key Skills & Qualifications: Bachelor s/Master s in Electrical or Mechanical Engineering (preferred) 15+ years of leadership experience in marketing, business development, and key account management within the transformer manufacturing industry Proven ability to lead and manage teams in a high-growth environment Strong expertise in Power & Distribution Transformers, Turnkey Projects, and B2B Sales Proficiency in CRM, SAP, and Digital Marketing tools Excellent negotiation, leadership, and strategic decision-making skills. Strong understanding of transformer specifications, customer requirements, and industry regulations Key Skills : Marketing Business Development Power Transformers