Posted:6 days ago|
Platform:
On-site
Full Time
We're looking for someone to design the visual identity of India's fastest-growing property management brand. Your work will live on Instagram, LinkedIn, performance ads, and landing pages and it needs to stop scrolls and drive conversions.
Most of your day (70%) is designing social content and performance ads. Instagram carousels, LinkedIn posts, display ads, email headers, landing page visuals. You're balancing aesthetic quality with conversion optimization—not just making pretty things.
About 20% of your time goes to video editing. Reels, testimonials, product demos. Clean cuts, strong pacing, motion graphics that support the story without cluttering it. You'll use Premiere Pro and After Effects.
The remaining 10%? Prototyping landing pages and UI elements in Figma for campaign microsites. You'll hand these off to our product designer for refinement, but you need to understand interaction design and conversion principles.
You'll be part of a 3-person brand design team. We work directly with 1 performance marketer, 1 social media manager, and our Head of Marketing. Expect daily feedback on campaign performance and weekly creative planning sessions. We ship fast and iterate based on data—craft matters, but so does velocity.
● 10-15 social/digital assets weekly — Instagram carousels, LinkedIn posts, display ads, email banners. Follow brand guidelines while testing new visual directions.
● 3-5 short videos monthly — Reels, testimonials, product explainers with motion graphics and sound design optimized for platform algorithms and retention.
● 3-5 landing page prototypes per quarter — Focus on conversion-driven layouts, visual hierarchy, mobile-first design.
● AI exploration — Use tools to generate concepts faster, test visual variations, automate repetitive tasks. You maintain quality control through manual refinement.
● Brand consistency across 50+ touchpoints — Social, web, email, offline collateral. Evolve the visual system based on performance data and audience feedback.
● Weekly creative reviews — Collaborate with marketing and product teams. Defend your design decisions. Iterate based on CTR, engagement, conversions.
● Quarterly competitive audits — Analyze design trends in rental, real estate, and adjacent categories. Keep our brand ahead of generic market aesthetics.
● Brand/social content projects showing range (carousels, ads, posters, digital campaigns)
● Video/motion projects (reels, explainers, motion graphics)—include links, not just thumbnails
● UI/landing page prototypes (even if rough—we want to see your understanding of conversion design)
● AI-assisted work examples—show us prompts, raw AI outputs, and your refinement process. This is critical.
● For each project: brief context (goal, constraints, your role, outcome if measurable)
Include links to Instagram/Behance/Dribbble if you're active there.
3-5 sentences on:
● One design project you're proud of and why
● How you're currently using AI tools in your workflow
● Why Nestaway/Nestr or real estate interests you
Nestaway
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