Job Description

JOB DESCRIPTION We are looking for a passionate and driven Automotive Market Research Associate to join our team. This entry-level role is perfect for recent graduates or early-career professionals who are enthusiastic about the automobile industry. You will be responsible for tracking the latest trends, new vehicle launches, and emerging technologies to gather first-hand market insights. Education/Experience Required: - Bachelors degree in Automotive/Mechanical/Electrical Engineering - Masters in Business, Marketing, or a related field is a plus - Experience required: 0 to 2 years in the field of Automotive/Mechanical Engineering Skillset Required: - Passion for cars and deep interest in the automotive sector (EVs, new technologies, performance specs, etc.) - Excellent written and verbal communication skills - Strong research, analytical thinking, and reporting skills - Comfortable with fieldwork, travel, and interacting with industry professionals - Basic understanding of Excel, PowerPoint, or other reporting tools Roles & Responsibilities: - Monitor and analyze automobile industry trends, consumer behavior, and new vehicle launches (EVs, hybrids, ICE, etc.) - Conduct on-site visits to dealerships, auto expos, and product launch events to gather data and insights - Prepare regular reports, presentations, and dashboards summarizing market trends and product comparisons - Collaborate with product, sales, and marketing teams to support strategy development based on research findings - Maintain a database of competitor products, specifications, and pricing models - Travel to different cities/regions to collect local market intelligence and engage with automotive stakeholders Preferred: - Familiarity with automotive blogs, review sites, or YouTube auto content - Ability to photograph and document the technical details of vehicles for visual records