Google Ads Specialist

Company Description

TechForing is a global leader in cybersecurity, dedicated to safeguarding digital assets and providing tailored security solutions to businesses and individuals worldwide. Established in 2014, the company has served over 1,400 corporate, government, and high-net-worth clients across 54+ countries, including notable names like IBM, the US Army, and Google Cloud. With regional offices in Istanbul, Michigan, and London, and a team of 200+ cybersecurity experts across four continents, TechForing focuses on delivering innovative technologies and robust defense strategies. TechForing Growth is an extension of its vision, offering cutting-edge business management solutions to drive operational efficiency and success.

Role Description

This is a full-time remote role for a Google Ads Specialist. The successful candidate will be responsible for developing, implementing, and managing effective Google Ads campaigns aimed at maximizing ROI. Day-to-day tasks include keyword research, ad copy creation, campaign optimization, performance analysis, and budget management. The Google Ads Specialist will work closely with the marketing team to align ad strategies with broader business objectives.

Qualifications

• Proficiency in Google Ads, paid search campaigns, and pay-per-click (PPC) advertising strategies
• Experience with keyword research, ad copywriting, and campaign management
• Strong analytical skills for monitoring, measuring, and optimizing campaign performance
• Familiarity with digital marketing tools, such as Google Analytics and reporting platforms
• Strong organizational skills and the ability to manage multiple campaigns simultaneously
• Excellent written and spoken communication skills
• Prior experience in SEO and digital marketing is a plus
• Google Ads certification or a Bachelor's degree in Marketing, Business, or a related field is highly desirable