Google Ads Specialist

You will be joining MKR Techsoft Private Limited, a leading digital marketing company specializing in SEO, SMO, PPC, web development, and content marketing. Your role as a Google Ads Specialist will involve planning, executing, and optimizing Google Ads campaigns to ensure maximum ROI for clients. Key Responsibilities: - Plan, create, and manage high-performing Google Ads campaigns across Search, Display, Shopping, and Video. - Conduct keyword research, competitor analysis, and market trend evaluation for precise targeting. - Write compelling ad copies and ensure accurate ad placement to drive conversions. - Monitor campaign performance, analyze metrics, and provide actionable insights for continuous improvement. - Optimize bids, budgets, and targeting strategies to meet campaign goals and KPIs. - Stay updated with Google Ads trends, algorithm changes, and industry best practices to enhance campaign performance. - Collaborate with SEO, content, and design teams to implement integrated marketing strategies. - Generate detailed reports on campaign performance for clients and management. Required Skills & Qualifications: - Minimum 2 years of hands-on experience managing Google Ads campaigns. - Google Ads Certification is preferred. - Strong analytical skills with proficiency in Google Analytics, Tag Manager, and other tracking tools. - Excellent understanding of PPC strategies, bidding models, and A/B testing methodologies. - Ability to manage multiple campaigns simultaneously while maintaining high standards. - Strong communication skills and experience in handling clients efficiently. In addition to a competitive salary based on your experience, you will have access to professional growth opportunities, certifications, a friendly work environment, and exposure to global projects and clients. This is a full-time, permanent position with benefits including health insurance and Provident Fund.,