Google Ads Specialist

1 years

1 - 3 Lacs

Posted:2 hours ago| Platform: GlassDoor logo

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On-site

Job Type

Full Time

Job Description

We are looking for a skilled Google Ads & SEO Expert to join our team and drive high-quality traffic, leads, and online visibility for our clients.
Job Summary

The Google Ads & SEO Expert will manage paid advertising campaigns, optimize websites for organic search, and ensure maximum ROI for digital marketing activities. The ideal candidate must have hands-on experience with Google Ads, keyword research, SEO tools, analytics, and performance optimization.

Key ResponsibilitiesGoogle Ads Management

  • Plan, create, and manage Google Search, Display, Video, and Remarketing campaigns.
  • Perform keyword research, competitor analysis, and audience targeting.
  • Optimize campaigns for conversions, CTR, CPC, and quality score.
  • Track and analyze campaign performance using Google Analytics, Tag Manager, and Ads Manager.
  • Create weekly and monthly performance reports.
  • Manage budgets and ensure ROI-driven results for clients.

SEO (Search Engine Optimization)

  • Conduct technical, on-page, and off-page SEO activities.
  • Perform keyword research and optimize website content, metadata, internal links, etc.
  • Improve website ranking, organic traffic, and search visibility.
  • Create and implement link-building strategies.
  • Monitor website performance using tools like Search Console, SEMrush, Ahrefs, Moz, or similar.
  • Identify technical SEO issues and coordinate with developers for fixes.

Content & Strategy

  • Provide SEO-focused content guidelines for blogs, landing pages, and website copy.
  • Plan content calendars aligned with keyword and business goals.
  • Work closely with designers and developers to implement SEO best practices.

Reporting & Analysis

  • Generate detailed performance reports for Google Ads & SEO.
  • Analyze data to make informed strategic decisions.
  • Present insights and suggestions to management and clients.

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Experience:

  • Google Ads: 1 year (Required)
  • SEO: 1 year (Required)
  • Lead generation: 1 year (Preferred)

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