About Global R-Hub: Global R-Hub, a venture under Globus Learn, is a fast-growing platform that empowers students right from class 6th to post graduation and working professionals to participate in real-world, high-quality research. We connect ambitious learners with Ph.D. mentors and global faculty advisors, helping them conduct research that can lead to publications, presentations, and real impact in future. We’re on a mission to democratize research, and we need a creative, data-savvy, and strategic Marketing Executive to take our campaigns to the next level. Role Overview: As our Marketing Executive , you will be responsible for planning, executing, and optimizing digital marketing campaigns across Meta (Facebook & Instagram), LinkedIn, Google , and other platforms. You will manage budgets, design creatives, track performance metrics, and build engaging content to showcase our unique value proposition to students, parents, and educators. Key Responsibilities: Campaign Management: Plan, launch, and manage paid marketing campaigns on Meta Ads Manager, LinkedIn Ads, and Google Ads. Performance Marketing: Optimize campaigns for lead generation and conversion; manage ad budgets, CPC/CPM, ROAS, etc. Content & Creative Strategy: Conceptualize and design compelling creatives (reels, videos, carousels, static ads) that resonate with parents and students. Marketing Analytics: Track, analyze, and report key metrics. Translate data into actionable insights for campaign improvements. Collaboration: Work closely with the Director, product teams, and mentors to align marketing goals with business objectives. What We're Looking For: 1 to 3 years of experience in digital marketing, preferably in the edtech or youth-focused sector. Proven experience in managing Meta, LinkedIn, and Google ad campaigns. Strong understanding of marketing analytics and tools like Google Analytics, Meta Business Suite, etc. Excellent design creativity and storytelling skills ability to translate concepts into short videos, reels, and creatives. Proficiency in Adobe Illustrator (along with tools like Canva and Adobe Creative Suite). Video editing skills (using tools like DaVinci, Premiere Pro , Final Cut Pro, or mobile editors like CapCut/InShot) are a plus. Highly creative, self-driven, and enthusiastic about education and innovation. Location: Remote What You’ll Get: Opportunity to work with a purpose-driven startup impacting students globally. Creative freedom and ownership of brand storytelling. Competitive compensation and growth opportunities. Show more Show less