Location: Kolkata Experience Required: 5 to 7+ Employment Type: Full-time CTC : 4 to 5 LPA About Gintaa At Gintaa , we’re redefining how Indians order food. With our focus on affordability, exclusive restaurant partnerships, and hyperlocal logistics, we aim to scale across India’s Tier 1 and Tier 2 cities. We’re backed by a mission-driven team and expanding rapidly – now’s the time to join the core tech leadership and build something impactful from the ground up. Position Overview: We are seeking an experienced and results-oriented Senior Digital Marketing Specialist to lead our end-to-end digital marketing initiatives. This role combines strategic thinking, performance marketing execution, and digital team leadership. The ideal candidate will be responsible for driving measurable business outcomes through digital campaigns, optimizing customer acquisition funnels, and aligning digital strategy with organizational goals. Key Responsibilities:Performance Marketing (Execution & Optimization): Develop and manage high-performance paid media campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, and programmatic channels. Continuously monitor campaign metrics (CPA, CTR, ROAS, CPL, etc.) and optimize targeting, bidding, and creatives for maximum ROI. Conduct A/B testing on ad creatives, landing pages, and audience segments to improve campaign outcomes. Collaborate with design and content teams to ensure ads are aligned with brand messaging and visual standards. Manage campaign budgets and reallocate spend based on performance insights. Digital Marketing Management (Operations & Leadership): Oversee the implementation of the digital marketing strategy across SEO, SEM, social media, email marketing, and content distribution. Coordinate cross-functional teams and external partners to ensure timely delivery and execution of marketing initiatives. Establish and monitor KPIs across digital channels and report performance to senior leadership with actionable insights. Manage CRM integrations, marketing automation workflows, and lead nurturing processes. Ensure marketing compliance with data privacy regulations (e.g., GDPR, CCPA). Digital Strategy (Planning & Analysis): Lead strategic planning for digital marketing campaigns to support key business objectives such as lead generation, product launches, and customer retention. Conduct competitive analysis, market research, and audience segmentation to inform digital strategy. Define full-funnel digital journeys and build tailored content strategies for each stage of the customer lifecycle. Implement tracking frameworks using tools like Google Analytics, Tag Manager, and Data Studio. Continuously identify opportunities for innovation and digital transformation across marketing functions. Required Skills & Qualifications: 5–7+ years of progressive experience in digital marketing, with a strong foundation in both strategy and execution. Demonstrated success in managing and scaling paid media campaigns with measurable business impact. Deep understanding of digital analytics, attribution modeling, and data-driven decision-making. Proficiency with tools such as Google Ads, Meta Ads Manager, Google Analytics, Tag Manager, Data Studio, and major CRM/automation platforms (e.g., Branch, Hootsuite). Familiarity with SEO tools and best practices (Ahrefs, SEMrush, Screaming Frog, etc.). Strong communication, project management, and stakeholder collaboration skills. Preferred Qualifications: Bachelor's or Master’s degree in Marketing, Business, or a related discipline. Professional certifications in Google Ads, Meta Blueprint, HubSpot, or related platforms. Experience in B2B, SaaS, or tech-driven environments. What We Offer: A strategic leadership role with full ownership of the digital marketing function. Exposure to cross-functional collaboration and direct impact on business growth. A dynamic and innovative work environment that values autonomy and performance. Opportunities for continuous learning, training, and career advancement.
Location: Kolkata Experience Required: 6 to 8+ Employment Type: Full-time CTC: 8 to 12 LPA About Company: At Gintaa, were redefining how Indians order food. With our focus on affordability, exclusive restaurant partnerships, and hyperlocal logistics, we aim to scale across India's Tier 1 and Tier 2 cities. Were backed by a mission-driven team and expanding rapidly – now’s the time to join the core tech leadership and build something impactful from the ground up. Job Description : We are seeking a talented and experienced Mid-Senior Level Software Engineer (Backend) to join our dynamic team. The ideal candidate will have strong expertise in backend technologies, microservices architecture, and cloud environments. You will be responsible for designing, developing, and maintaining high-performance backend systems to support scalable applications. Responsibilities: Design, develop, and maintain robust, scalable, and secure backend services and APIs. Work extensively with Java, Spring Boot, Spring MVC, Hibernate to build and optimize backend applications. Develop and manage microservices-based architectures. Implement and optimize RDBMS (MySQL, PostgreSQL) and NoSQL (MongoDB, Cassandra, etc.) solutions. Build and maintain RESTful services for seamless integration with frontend and third-party applications. Basic understanding of Node.js and Python is a bonus. Ability to learn and work with new technologies. Optimize system performance, security, and scalability. Deploy and manage applications in cloud environments (AWS, GCP, or Azure). Collaborate with cross-functional teams including frontend engineers, DevOps, and product teams. Convert business requirements into technical development items using critical thinking and analysis. Lead a team and manage activities, including task distribution. Write clean, maintainable, and efficient code following best practices. Participate in code reviews, technical discussions, and contribute to architectural decisions. Required Skills: 6+ years of experience in backend development with Java and Spring framework (Spring Boot, Spring MVC). Strong knowledge of Hibernate (ORM) and database design principles. Hands-on experience with Microservices architecture and RESTful API development. Proficiency in RDBMS (MySQL, PostgreSQL) and NoSQL databases (MongoDB, Cassandra, etc.). Experience with cloud platforms such as AWS, GCP, or Azure. Experience with Kafka or equivalent tool for messaging and stream processing. Basic knowledge of Node.js for backend services and APIs. Proven track record of working in fast-paced, Agile/Scrum methodology. Proficient with Git. Familiarity with IDE tools such as Intellij and VS Code. Strong problem-solving and debugging skills. Understanding of system security, authentication and authorization best practices. Excellent communication and collaboration skills. Preferred Skills (Nice to Have): Experience with Elasticsearch for search and analytics. Familiarity with Firebase tools for real-time database, firestore, authentication, and notifications. Hands-on experience with Google Cloud Platform (GCP) services. Hands-on experience of working with Node.js and Python. Exposure to containerization and orchestration tools like Docker and Kubernetes. Experience in CI/CD pipelines and basic DevOps practices.
Job Title: Senior Content Writer Location: Kolkata Experience Required: 6–10 Years CTC: 4-6 LPA Employment Type: Full-Time About Gintaa At Gintaa , we’re redefining how Indians order food. With our focus on affordability, exclusive restaurant partnerships, and hyperlocal logistics, we aim to scale across India’s Tier 1 and Tier 2 cities. We’re backed by a mission-driven team and expanding rapidly. As we grow, we’re looking for a skilled Senior Content Writer to lead the creation of high-impact content across both marketing and product touchpoints. Role Summary: The Senior Content Writer will be responsible for producing a wide range of content — from SEO-optimized blogs and brand copy to clear, concise technical documentation for web, app interfaces, and features. The ideal candidate is both a storyteller and a strategist, with a strong command of content marketing, SEO, and technical writing for digital products. Key Responsibilities: Content Strategy & Execution: Develop and implement a content strategy aligned with marketing and product objectives. Develop and execute comprehensive content strategies aligned with brand positioning and marketing goals. Create high-quality, engaging content for various platforms, including: -Blog articles, food-related guides, and editorial features -Website and landing pages -In-app copy, push notifications, and promotional messages -Email marketing campaigns and newsletters -Social media and paid ad creatives SEO & Performance Optimization Conduct keyword research and implement on-page SEO best practices. Optimize content structure, headlines, metadata, and internal linking to improve search visibility. Monitor performance using tools like Google Analytics, Search Console, SEMrush/Ahrefs, and iterate based on insights. Technical & Product Content Translate complex product features and user flows into clear, concise, and user-friendly content. Write technical documentation, feature guides, FAQs, and onboarding content that enhances user understanding of the app. Collaborate with product managers, developers, and UX designers to ensure consistency and clarity in app-related content. Collaboration & Quality Assurance Work cross-functionally with SEO, design, marketing, and product teams. Maintain a consistent brand tone, voice, and content standards across all deliverables. Review and mentor junior writers or freelance contributors when required. Required Qualifications: Bachelor’s or Master’s degree in English, Journalism, Communications, Technical Writing, or a related field. 6–10 years of experience in content creation, with proven expertise in both content marketing and technical/product writing. Perform in-depth keyword research, competitor analysis, and search trend monitoring using tools like SEMrush, Ahrefs, Moz, etc. Implement SEO best practices, including metadata, alt text, interlinking, backlinking, readability optimization, etc. Manage and optimize content using Yoast SEO, Rank Math , or similar WordPress plugins. Strong portfolio showcasing SEO content, product documentation, and UI/UX writing. Excellent written and verbal communication skills. Proficiency with SEO tools (e.g., SEMrush, Ahrefs), content management systems (WordPress, HubSpot), and analytics platforms (Google Analytics, Search Console). Familiarity with writing for mobile apps, digital platforms, or SaaS products. Preferred Skills: Experience in food-tech, e-commerce, or consumer apps. Knowledge of UX writing principles and in-app content design. Basic understanding of HTML and structured content markup. Ability to work in agile environments and manage multiple deadlines. What We Offer: Opportunity to shape the voice of a growing food-tech brand A collaborative, high-growth environment with strong leadership support
Location: Kolkata Experience Required: 6 to 8+ Employment Type: Full-time CTC: 8 to 14 LPA About Company: At Gintaa, were redefining how Indians order food. With our focus on affordability, exclusive restaurant partnerships, and hyperlocal logistics, we aim to scale across India's Tier 1 and Tier 2 cities. Were backed by a mission-driven team and expanding rapidly – now’s the time to join the core tech leadership and build something impactful from the ground up. Job Description : We are seeking a talented and experienced Mid-Senior Level Software Engineer (Backend) to join our dynamic team. The ideal candidate will have strong expertise in backend technologies, microservices architecture, and cloud environments. You will be responsible for designing, developing, and maintaining high-performance backend systems to support scalable applications. Responsibilities: Design, develop, and maintain robust, scalable, and secure backend services and APIs. Work extensively with Java, Spring Boot, Spring MVC, Hibernate to build and optimize backend applications. Develop and manage microservices-based architectures. Implement and optimize RDBMS (MySQL, PostgreSQL) and NoSQL (MongoDB, Cassandra, etc.) solutions. Build and maintain RESTful services for seamless integration with frontend and third-party applications. Basic understanding of Node.js and Python is a bonus. Ability to learn and work with new technologies. Optimize system performance, security, and scalability. Deploy and manage applications in cloud environments (AWS, GCP, or Azure). Collaborate with cross-functional teams including frontend engineers, DevOps, and product teams. Convert business requirements into technical development items using critical thinking and analysis. Lead a team and manage activities, including task distribution. Write clean, maintainable, and efficient code following best practices. Participate in code reviews, technical discussions, and contribute to architectural decisions. Required Skills: 6+ years of experience in backend development with Java and Spring framework (Spring Boot, Spring MVC). Strong knowledge of Hibernate (ORM) and database design principles. Hands-on experience with Microservices architecture and RESTful API development. Proficiency in RDBMS (MySQL, PostgreSQL) and NoSQL databases (MongoDB, Cassandra, etc.). Experience with cloud platforms such as AWS, GCP, or Azure. Experience with Kafka or equivalent tool for messaging and stream processing. Basic knowledge of Node.js for backend services and APIs. Proven track record of working in fast-paced, Agile/Scrum methodology. Proficient with Git. Familiarity with IDE tools such as Intellij and VS Code. Strong problem-solving and debugging skills. Understanding of system security, authentication and authorization best practices. Excellent communication and collaboration skills. Preferred Skills (Nice to Have): Experience with Elasticsearch for search and analytics. Familiarity with Firebase tools for real-time database, firestore, authentication, and notifications. Hands-on experience with Google Cloud Platform (GCP) services. Hands-on experience of working with Node.js and Python. Exposure to containerization and orchestration tools like Docker and Kubernetes. Experience in CI/CD pipelines and basic DevOps practices.
Location: Kolkata Experience Required: 6 to 8+ Employment Type: Full-time CTC: 14 to 17 LPA About Company: At Gintaa, were redefining how Indians order food. With our focus on affordability, exclusive restaurant partnerships, and hyperlocal logistics, we aim to scale across India's Tier 1 and Tier 2 cities. Were backed by a mission-driven team and expanding rapidly – now’s the time to join the core tech leadership and build something impactful from the ground up. Job Description : We are seeking a talented and experienced Mid-Senior Level Software Engineer (Backend) to join our dynamic team. The ideal candidate will have strong expertise in backend technologies, microservices architecture, and cloud environments. You will be responsible for designing, developing, and maintaining high-performance backend systems to support scalable applications. Responsibilities: Design, develop, and maintain robust, scalable, and secure backend services and APIs. Work extensively with Java, Spring Boot, Spring MVC, Hibernate to build and optimize backend applications. Develop and manage microservices-based architectures. Implement and optimize RDBMS (MySQL, PostgreSQL) and NoSQL (MongoDB, Cassandra, etc.) solutions. Build and maintain RESTful services for seamless integration with frontend and third-party applications. Basic understanding of Node.js and Python is a bonus. Ability to learn and work with new technologies. Optimize system performance, security, and scalability. Deploy and manage applications in cloud environments (AWS, GCP, or Azure). Collaborate with cross-functional teams including frontend engineers, DevOps, and product teams. Convert business requirements into technical development items using critical thinking and analysis. Lead a team and manage activities, including task distribution. Write clean, maintainable, and efficient code following best practices. Participate in code reviews, technical discussions, and contribute to architectural decisions. Required Skills: 6+ years of experience in backend development with Java and Spring framework (Spring Boot, Spring MVC). Strong knowledge of Hibernate (ORM) and database design principles. Hands-on experience with Microservices architecture and RESTful API development. Proficiency in RDBMS (MySQL, PostgreSQL) and NoSQL databases (MongoDB, Cassandra, etc.). Experience with cloud platforms such as AWS, GCP, or Azure. Experience with Kafka or equivalent tool for messaging and stream processing. Basic knowledge of Node.js for backend services and APIs. Proven track record of working in fast-paced, Agile/Scrum methodology. Proficient with Git. Familiarity with IDE tools such as Intellij and VS Code. Strong problem-solving and debugging skills. Understanding of system security, authentication and authorization best practices. Excellent communication and collaboration skills. Preferred Skills (Nice to Have): Experience with Elasticsearch for search and analytics. Familiarity with Firebase tools for real-time database, firestore, authentication, and notifications. Hands-on experience with Google Cloud Platform (GCP) services. Hands-on experience of working with Node.js and Python. Exposure to containerization and orchestration tools like Docker and Kubernetes. Experience in CI/CD pipelines and basic DevOps practices.