Ganges Group

Company Description Ganges Group is a consumer services company located in Kolkata, West Bengal, India. The company provides a range of consumer services tailored to meet the needs of its diverse clientele. Known for its commitment to quality and customer satisfaction, Ganges Group has established itself as a reliable and reputable company in the industry. Role Description This is a full-time on-site role for a Digital Marketing Manager based in Kolkata. The Digital Marketing Manager will be responsible for developing, implementing, and managing marketing campaigns that promote the company's products and services. Day-to-day tasks include designing digital marketing strategies, managing social media platforms, performing SEO and SEM activities, conducting market research, analyzing performance metrics, and optimizing campaigns. The role requires collaboration with various departments to ensure cohesive and effective marketing efforts. Qualifications Experience in Digital Marketing and Content Marketing Proficiency in Managing Social Media Platforms and Developing Marketing Campaigns Strong skills in SEO and SEM Ability to Conduct Market Research and Analyze Performance Metrics Excellent communication and organizational skills Bachelor's degree in Marketing, Business, Communications, or related field Prior experience in the consumer services industry is a plus