About Furrl is building the next generation of fashion e-commerce in India. We’re creating a GenAI discovery platform for homegrown D2C brands, helping new age women find products that express their unique vibe. India’s D2C market is exploding — over $100B in potential — and yet, discovering fresh, differentiated brands remains broken. Furrl is fi xing that. We’re building a destination that lets users discover, validate, and shop from India’s most exciting indie labels, all in one place. Furrl is founded by an IIT Kanpur + Harvard Business School alum with deep experience building businesses from scratch at ITC, Myntra, and most recently, Entrepreneur First India, an early-stage VC, where she built a portfolio of 42 startups. The core team includes experienced leaders from IIT, IIM, Myntra and Meesho. 📍 Location: HSR Layout, Bangalore 🕒 Experience: 3–5 years 🏢 Type: Full-time, Onsite What will you do? You will be responsible for end-to-end category supply operations for Furrl. You will lead strategic initiatives for category revenue and operational excellence, collaborating closely with internal and external stakeholders to build a robust supply function. This is a hands-on senior role, ideal for someone with a strong background in e-commerce category management and a proven track record in fast-paced startup environments. ● Oversee supply chain from brand onboarding to inventory planning, order fulfilment, returns management and brand settlements. ● Own brand revenues and fulfilment metrics. ● Undertake bold initiatives to unlock non-linear category revenue streams. ● Build and nurture relationships with homegrown brands & third-party logistics providers, ensuring great operational metrics. ● Identify and drive continuous improvement initiatives across supply operations to boost efficiency, reduce costs, and enhance the customer experience. ● Work closely with product, marketing, finance, and tech teams to align supply operations with business goals and promotional campaigns. ● Mentor and manage a team, fostering a culture of ownership, agility, and high performance. What we’re looking for ● 3–5 years in e-commerce supply/category management, preferably with proven startup experience. ● Deep understanding of brands/vendors management & supply chain planning. ● Strong people management, negotiation, and cross-functional collaboration skills. ● Demonstrated ability to troubleshoot operational issues, drive process improvements, and deliver results in ambiguous situations. ● Ability to thrive in a dynamic, high-growth environment, adapting quickly to changing priorities and scaling operations as the business grows. Bonus points if you have ● Actively explored GenAI tools for your day-to-day tasks What to get excited about? You’ll be a senior member of an accomplished and ambitious team rewriting how India shops for fashion. You’ll gain ownership, autonomy, and the opportunity to design an experience loved by thousands (soon, millions!). We move fast, learn faster, and don’t shy away from building something bold. This will be a career accelerator for the right individual.
📍 Location: Bengaluru | 🕓 Full-time | 💜 Reporting to: Founder Are you fluent in aesthetics, obsessed with storytelling, and low-key in love with your social content calendar? Then Furrl wants you. We’re building India’s most exciting new-age fashion discovery app — powered by GenAI, built for professional women, and stocked with the best homegrown brands. Seeing all the love from customers, we’re growing the team and looking for a marketing leader who can help the brand walk the talk across social media, CRM, and every screen in between. ✨ What you’ll do: Plan and execute the content strategy – plan calendars, manage creators, and make the magic happen. Create and edit content to bring the marketing calendar to life. We believe in end-to-end ownership! Bring Furrl’s unique positioning to life across channels — CRM, push, email, website messaging and more Be the point person responding to customer queries on social media and bringing the brand to life. Collaborate with design, product, and performance teams to ensure brand consistency and creative energy Use AI tools (yes, we’re pro-ChatGPT, Midjourney, etc.) to supercharge content creation and campaign ideas Stay ahead of trends, pop culture, and customer sentiment — because average content just isn’t our thing 🔍 We’re looking for someone who: Has 1-3 years of experience in social media marketing roles (bonus if in consumer or fashion brands) Knows what’s trending before it’s trending — and knows how to use it without being cringe Thinks in swipe files and storyboards; a planner and a creator rolled into one Is as comfortable in front of the camera as behind it - shooting and editing without blinking 💜 Why Furrl? At Furrl, we’re not just building a fashion app — we’re building a movement. Our GenAI-powered Look engine is changing how professional women discover and shop fashion. Backed by top investors and led by industry veterans, we move fast, think big, and always keep it stylish. And yes, our mantra is high ownership, high accountability. Here, you will learn and grow like never before.
About Furrl is building the next generation of fashion e-commerce in India. We’re creating a GenAI discovery platform for homegrown D2C brands, helping new age women find products that express their unique vibe. India’s D2C market is exploding — over $100B in potential — and yet, discovering fresh, differentiated brands remains broken. Furrl is fi xing that. We’re building a destination that lets users discover, validate, and shop from India’s most exciting indie labels, all in one place. Furrl is founded by an IIT Kanpur + Harvard Business School alum with deep experience building businesses from scratch at ITC, Myntra, and most recently, Entrepreneur First India, an early-stage VC, where she built a portfolio of 42 startups. The core team includes experienced leaders from IIT, IIM, Myntra and Meesho. 📍 Location: HSR Layout, Bangalore 🕒 Experience: 3–5 years 🏢 Type: Full-time, Onsite What will you do? You will be responsible for end-to-end category supply operations for Furrl. You will lead strategic initiatives for category revenue and operational excellence, collaborating closely with internal and external stakeholders to build a robust supply function. This is a hands-on senior role, ideal for someone with a strong background in e-commerce category management and a proven track record in fast-paced startup environments. ● Oversee supply chain from brand onboarding to inventory planning, order fulfilment, returns management and brand settlements. ● Own brand revenues and fulfilment metrics. ● Undertake bold initiatives to unlock non-linear category revenue streams. ● Build and nurture relationships with homegrown brands & third-party logistics providers, ensuring great operational metrics. ● Identify and drive continuous improvement initiatives across supply operations to boost efficiency, reduce costs, and enhance the customer experience. ● Work closely with product, marketing, finance, and tech teams to align supply operations with business goals and promotional campaigns. ● Mentor and manage a team, fostering a culture of ownership, agility, and high performance. What we’re looking for ● 3–5 years in e-commerce supply/category management, preferably with proven startup experience. ● Deep understanding of brand /vendor management & supply chain planning. ● Strong people management, negotiation, and cross-functional collaboration skills. ● Demonstrated ability to troubleshoot operational issues, drive process improvements, and deliver results in ambiguous situations. ● Ability to thrive in a dynamic, high-growth environment, adapting quickly to changing priorities and scaling operations as the business grows. Bonus points if you have ● Actively explored GenAI tools for your day-to-day tasks What to get excited about? You’ll be a senior member of an accomplished and ambitious team rewriting how India shops for fashion. You’ll gain ownership, autonomy, and the opportunity to design an experience loved by thousands (soon, millions!). We move fast, learn faster, and don’t shy away from building something bold. This will be a career accelerator for the right individual.
About Furrl is building the next generation of fashion e-commerce in India. Were creating a GenAI discovery platform for homegrown D2C brands, helping new age women find products that express their unique vibe. Indias D2C market is exploding over $100B in potential and yet, discovering fresh, differentiated brands remains broken. Furrl is fi xing that. Were building a destination that lets users discover, validate, and shop from Indias most exciting indie labels, all in one place. Furrl is founded by an IIT Kanpur + Harvard Business School alum with deep experience building businesses from scratch at ITC, Myntra, and most recently, Entrepreneur First India, an early-stage VC, where she built a portfolio of 42 startups. The core team includes experienced leaders from IIT, IIM, Myntra and Meesho. ???? Location: HSR Layout, Bangalore ???? Experience: 35 years ???? Type: Full-time, Onsite What will you do You will be responsible for end-to-end category supply operations for Furrl. You will lead strategic initiatives for category revenue and operational excellence, collaborating closely with internal and external stakeholders to build a robust supply function. This is a hands-on senior role, ideal for someone with a strong background in e-commerce category management and a proven track record in fast-paced startup environments. ? Oversee supply chain from brand onboarding to inventory planning, order fulfilment, returns management and brand settlements. ? Own brand revenues and fulfilment metrics. ? Undertake bold initiatives to unlock non-linear category revenue streams. ? Build and nurture relationships with homegrown brands & third-party logistics providers, ensuring great operational metrics. ? Identify and drive continuous improvement initiatives across supply operations to boost efficiency, reduce costs, and enhance the customer experience. ? Work closely with product, marketing, finance, and tech teams to align supply operations with business goals and promotional campaigns. ? Mentor and manage a team, fostering a culture of ownership, agility, and high performance. What were looking for ? 35 years in e-commerce supply/category management, preferably with proven startup experience. ? Deep understanding of brand /vendor management & supply chain planning. ? Strong people management, negotiation, and cross-functional collaboration skills. ? Demonstrated ability to troubleshoot operational issues, drive process improvements, and deliver results in ambiguous situations. ? Ability to thrive in a dynamic, high-growth environment, adapting quickly to changing priorities and scaling operations as the business grows. Bonus points if you have ? Actively explored GenAI tools for your day-to-day tasks What to get excited about Youll be a senior member of an accomplished and ambitious team rewriting how India shops for fashion. Youll gain ownership, autonomy, and the opportunity to design an experience loved by thousands (soon, millions!). We move fast, learn faster, and dont shy away from building something bold. This will be a career accelerator for the right individual. Show more Show less
About Furrl Furrl is a next-generation fashion commerce app helping women discover and shop from India’s coolest homegrown brands . With 200+ indie labels onboarded, our AI-powered feed curates Looks (complete outfits, styled and ready to shop) that adapt to each user’s vibe. We are building the future of personalized fashion discovery, powered by GenAI. India’s D2C market is exploding — over $100B in potential — and yet, discovering fresh, differentiated brands remains broken. Furrl is fixing that. Furrl is founded by an IIT Kanpur + Harvard Business School alum with deep experience building businesses from scratch at ITC, Myntra, and most recently, Entrepreneur First India, an early-stage VC, where she built a portfolio of 42 startups. The core team includes experienced leaders from IIT, IIM, Myntra and Meesho. The Role Location: HSR Layout, Bangalore Experience: 3–5 years Type: Full-time, in person You will own user retention (sessions and repeat purchases) on Furrl by building and executing a sharp, data-driven CRM and lifecycle marketing strategy. This role is perfect for someone who thrives at the intersection of analytics, consumer insight, and creative communication in a D2C / consumer internet environment. Key responsibilities include: Retention Strategy & Targets Define and execute strategies to hit customer retention targets (D1-D7, M1/M2 etc). Build and track retention dashboards, identifying drop-offs and opportunities in consumer journeys. Translate insights into tactical campaigns and long-term retention initiatives. CRM Marketing Ownership Design and implement personalized lifecycle journeys (onboarding, first purchase, post-purchase, churn reactivation). Run targeted campaigns across WhatsApp, email, push, and in-app messaging with clear success metrics. Work closely with the content team, and conduct A/B experiments on content, timing, segmentation etc to optimize results. New initiatives Conceptualize and launch new programs like loyalty or rewards that incentivize repeat purchases. Explore referral and community initiatives to turn power users into brand advocates. Collaborate with the product team to design retention-driving features Requirements You will thrive in this role if you are smart, driven and an independent thinker with high ownership. Specific requirements of this role include: 2–4 years in CRM/ retention/ growth at a D2C or consumer internet company Proven ability to move the needle on retention and repeat purchases. Strong analytical skills - adept at working with cohort analysis, funnel metrics, and campaign dashboards. Hands-on with CRM/marketing automation platforms (e.g., MoEngage, WebEngage, Clevertap, Customer.io). Balance of creative storytelling + structured experimentation mindset. Why this role? Fast-paced, execution-first team - you will have high ownership with the ability to make bold bets and move fast. A chance to lead retention marketing for one of India’s most exciting consumer-tech platforms. Work closely with the leadership team and get a seat at the table for strategic decisions. Build in a space where fashion meets GenAI, and culture meets commerce. Work with us Now that we got you interested, reach out for a quick chat!
About Furrl Furrl is a next-generation fashion commerce app helping women discover and shop from Indias coolest homegrown brands . With 200+ indie labels onboarded, our AI-powered feed curates Looks (complete outfits, styled and ready to shop) that adapt to each users vibe. We are building the future of personalized fashion discovery, powered by GenAI. Indias D2C market is exploding over $100B in potential and yet, discovering fresh, differentiated brands remains broken. Furrl is fixing that. Furrl is founded by an IIT Kanpur + Harvard Business School alum with deep experience building businesses from scratch at ITC, Myntra, and most recently, Entrepreneur First India, an early-stage VC, where she built a portfolio of 42 startups. The core team includes experienced leaders from IIT, IIM, Myntra and Meesho. The Role Location: HSR Layout, Bangalore Experience: 35 years Type: Full-time, in person You will own user retention (sessions and repeat purchases) on Furrl by building and executing a sharp, data-driven CRM and lifecycle marketing strategy. This role is perfect for someone who thrives at the intersection of analytics, consumer insight, and creative communication in a D2C / consumer internet environment. Key responsibilities include: Retention Strategy & Targets Define and execute strategies to hit customer retention targets (D1-D7, M1/M2 etc). Build and track retention dashboards, identifying drop-offs and opportunities in consumer journeys. Translate insights into tactical campaigns and long-term retention initiatives. CRM Marketing Ownership Design and implement personalized lifecycle journeys (onboarding, first purchase, post-purchase, churn reactivation). Run targeted campaigns across WhatsApp, email, push, and in-app messaging with clear success metrics. Work closely with the content team, and conduct A/B experiments on content, timing, segmentation etc to optimize results. New initiatives Conceptualize and launch new programs like loyalty or rewards that incentivize repeat purchases. Explore referral and community initiatives to turn power users into brand advocates. Collaborate with the product team to design retention-driving features Requirements You will thrive in this role if you are smart, driven and an independent thinker with high ownership. Specific requirements of this role include: 24 years in CRM/ retention/ growth at a D2C or consumer internet company Proven ability to move the needle on retention and repeat purchases. Strong analytical skills - adept at working with cohort analysis, funnel metrics, and campaign dashboards. Hands-on with CRM/marketing automation platforms (e.g., MoEngage, WebEngage, Clevertap, Customer.io). Balance of creative storytelling + structured experimentation mindset. Why this role Fast-paced, execution-first team - you will have high ownership with the ability to make bold bets and move fast. A chance to lead retention marketing for one of Indias most exciting consumer-tech platforms. Work closely with the leadership team and get a seat at the table for strategic decisions. Build in a space where fashion meets GenAI, and culture meets commerce. Work with us Now that we got you interested, reach out for a quick chat! Show more Show less