Full Stack Digital Marketer

Company Description

e-Biz Technocrats Pvt Ltd is a trusted provider of quality services and training, with strategic alliances and partnerships with global brands. As an Authorized Alliance Partner of Oracle Education and an Accredited Testing Center for Prometric, the company conducts online certification exams for leading organizations like ORACLE, Microsoft, HP, and IBM. e-Biz Technocrats also offers web services and e-commerce solutions through partnerships with companies like rediff.com and Spectranet. With a strong focus on quality, innovation, knowledge sharing, and ethical values, e-Biz Technocrats is committed to the success of its clients, employees, and stakeholders.

Location:Gwalior (On-Site)

Job Summary

Full Stack Digital Marketer

Key Responsibilities

1. Digital Strategy & Planning

ü Develop and execute complete digital marketing strategies across all channels.

ü Conduct competitor analysis and market research to identify new opportunities.

ü Plan digital roadmaps for lead generation, brand awareness & customer engagement.

2. Performance Marketing (Paid Ads)

ü Create, manage, and optimize ad campaigns on Google Ads, Meta Ads, LinkedIn Ads, etc.

ü Set up conversion tracking, A/B tests, and ROI-focused campaigns.

ü Analyze performance metrics and optimize cost-per-lead (CPL) and ROAS.

3. SEO & Website Management

ü Perform on-page, off-page, and technical SEO activities.

ü Manage website performance, landing pages, and CRO (conversion rate optimization).

ü Ensure high-ranking keyword visibility and organic traffic growth.

4. Content Creation & Social Media

ü Plan and execute content strategies for blog, website, and social media.

ü Create engaging posts, reels, graphics (with design tools).

ü Manage social media accounts and drive measurable audience growth.

5. Email Marketing & Automation

ü Design email campaigns, funnels, and automated drip sequences.

ü Manage CRM tools (HubSpot, Zoho, Mailchimp, etc.).

ü Monitor open rates, click-through rates, and automation workflows.

6. Analytics & Reporting

ü Track KPIs across all digital platforms using Google Analytics, GA4, Search Console, etc.

ü Prepare weekly and monthly performance dashboards.

ü Use insights to refine strategies and improve campaign effectiveness.

Required Skills & Qualifications

ü Bachelor’s degree in Marketing, Business, or a related field.

ü 1-2 years of experience in digital marketing (full stack preferred).

ü Strong knowledge of SEO, SEM, SMO, SMM, Content, Email Marketing & Automation.

ü Proficiency in tools: Google Ads, Meta Ads Manager, Analytics, CRM tools, WordPress, Canva.

ü Excellent communication, analytical, and creative thinking skills.

✨ Preferred Skills (Good to Have)

ü Basic knowledge of HTML/CSS or website builders.

ü Experience with marketing automation tools (HubSpot, Zapier).

ü Understanding of UI/UX, funnels, and customer journeys.

ü Ability to create basic design assets using Canva, Photoshop, or similar tools.

Salary Range:

Negotiable

How to Apply:

Candidates can submit their CV to hr@ebiztechnocrats.com/7067326661