Finance Controller

Position Overview

We are seeking an experienced Finance Controller with a strong background in Direct-to-Consumer (D2C) and E-commerce business models, along with hands-on experience in ERP implementation and financial automation. The ideal candidate will be responsible for leading the finance function, ensuring accurate financial reporting, driving financial planning, managing compliance, and supporting strategic decision-making for scalable and sustainable growth.

Key Responsibilities1. Financial Planning & Analysis (FP&A)

• Lead annual budgeting, forecasting, and financial planning processes.
• Analyze business performance, margins, CAC, LTV, sales trends, and operational KPIs across D2C and marketplace channels.
• Present monthly MIS, dashboards, and financial insights to leadership for decision-making.

2. Accounting & Financial Operations

• Oversee end-to-end accounting operations including AR/AP, reconciliations, ledger management, and month-end closing.
• Ensure compliance with Ind-AS standards and internal controls.
• Monitor cash flows, working capital cycles, and cost optimization opportunities.

3. ERP & Process Automation

• Lead or support ERP implementation (e.g., SAP, Netsuite, Zoho, Oracle, or similar).
• Map finance workflows and ensure smooth integration of sales, inventory, warehousing, and finance modules.
• Drive automation for invoicing, reconciliation, payment gateways, and financial reporting.

4. Taxation, Compliance & Audits

• Manage GST, TDS, income tax filings, and other statutory compliances.
• Coordinate with internal and external auditors for timely audits.
• Implement strong compliance frameworks across teams and processes.

5. Team Leadership & Cross-Functional Collaboration

• Lead and develop the finance and accounts team.
• Collaborate with operations, supply chain, marketing, and tech teams to drive financial discipline.
• Partner with founders/management for fundraising, investor reporting, and strategic decisions.

Key Requirements

• Education: CA / MBA Finance / CMA preferred.
• Experience: Minimum 10 years of experience in Finance & Accounts, with at least 5 years in D2C or E-commerce companies.
• Strong exposure to ERP implementation, financial automation, and digital tools.
• Solid knowledge of Ind-AS, GST, TDS, compliance, treasury, and financial controls.
• Experience in managing P&L, budgeting, cash flow, and cost management.
• Ability to work in a fast-paced, scaling environment.
• Excellent leadership, communication, and analytical skills.

Job Type: Full-time

Pay: ₹1,549,915.37 - ₹1,918,326.57 per year

Work Location: In person