Field Business Development Executive

Job Summary

We are hiring a Business Development Executive to support offline marketing and student acquisition across Kerala. This field-based role includes institutional visits, awareness sessions, event handling, community engagement, and consistent lead generation to support overall sales growth. Applicants must share a short introduction video as part of the application.

Key Responsibilities

• Visit schools and colleges across Kerala following planned daily/weekly routes.
• Conduct seminars, workshops, and career awareness sessions for students.
• Build strong relationships with Principals, HODs, faculty, and community stakeholders.
• Collect, verify, and update student/parent data accurately in the CRM.
• Support offline branding activities (posters, standees, brochures, etc.).
• Develop and manage local agent networks and micro-communities.
• Drive referral-based and word-of-mouth lead generation efforts.
• Participate in education fairs, expos, school/college events, and public programs.
• Identify partnership opportunities with institutions and local businesses.
• Track event performance based on leads, conversions, and ROI.
• Generate high-quality leads and coordinate with Sales/Counseling teams for follow-up.
• Drive walk-ins to learning centers through field activities.
• Maintain detailed logs of visits, events, and leads.
• Submit daily, weekly, and monthly performance reports.
• Collaborate with internal teams for campaign execution.

Key Requirements

• Bachelor’s degree in Marketing, Business, or related fields.
• 0–3 years of experience in field marketing or BTL activities.
• Strong communication and presentation skills in English and Malayalam.
• Ability to independently handle fieldwork, events, and community engagement.
• Willingness for extensive travel across Kerala and comfort with targets.
• Proficiency in CRM tools, MS Excel, and Google Workspace.
• A short self-introduction video is mandatory to apply.

Job Type: Full-time

Pay: ₹20,000.00 - ₹22,000.00 per month

Application Question(s):

• Current salary?

Work Location: In person