Female Digital Marketing Executive

0 years

2 - 3 Lacs

Posted:2 weeks ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Core responsibilities

  • Campaign Management: Develop, implement, and manage digital marketing campaigns to achieve business goals.
  • Content Creation: Write and optimize content for the website, social media, and email newsletters.
  • Social Media: Oversee and execute social media strategies across different platforms.
  • Website Management: Manage and maintain the organization's website, and work with IT to fix any online content errors or bugs.
  • Analytics and Reporting: Track website traffic and other marketing metrics, analyze data to measure campaign effectiveness, and provide regular reports.
  • SEO and SEM: Implement SEO best practices to improve search engine rankings and manage paid search (PPC) campaigns.
  • Trend Monitoring: Stay current with new digital marketing trends and technologies to ensure the brand remains competitive.

Required skills

  • Analytical Skills: Ability to analyze data and use insights to improve campaigns.
  • Technical Skills: Proficiency with digital marketing tools and platforms, such as Google Analytics, marketing automation software, and CRM systems.
  • Creativity: Ability to generate new ideas for campaigns and content.
  • Communication: Strong written and verbal communication skills to coordinate with teams and create compelling copy.
  • Project Management: Ability to manage multiple projects and meet deadlines.

Qualifications

  • A bachelor's degree in marketing, communications, or a related field is often required.
  • Experience with digital marketing channels, including SEO, SEM, social media, and email marketing.
  • Familiarity with web analytics tools like Google Analytics is essential.

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Work Location: In person

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