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0.0 - 1.0 years
1 - 3 Lacs
noida, bhubaneswar, varanasi
Hybrid
MBA-Sales & Marketing Trainee in our dynamic Projects Handling Team.Lucknow, Ghaziabad, Bhubaneswar, Kolkata, Noida, Agra, Bareilly, Varanasi.Strong communication skills, Passion for sales, Willingness to learn and grow, Hr3@advancelam.com,9319898243
Posted 1 week ago
10.0 - 15.0 years
32 - 37 Lacs
bangalore/bengaluru
Work from Office
About Org Mobility Platforms (MPS) Mobility Group is shaping the future of connected mobility and logistics. As a cloud-native, platform-driven business within Org , MPS empowers ISVs, mobility providers, and fleets to build, scale, and grow digital solutions faster. With our Digital Tech Stack and Logistics Operating System (L.OS), we serve customers worldwidedelivering trust, scale, and innovation in a dynamic market environment. Job Description Role Overview The Head of Global Marketing will be the hands-on architect of Org MPSs global marketing engine. This role is not only about visionit’s about execution: designing and running high-performing digital demand generation funnels, enabling partner-led co-marketing, and building a scalable marketing organization that powers MPS’s growth ambitions. You will be responsible for creating value proposition, positioning, demand creation, qualification, and conversion—aligning closely with global sales, product, and partner teams to ensure marketing is a direct growth driver. Key Responsibilities 1. Positioning & Narrative Own the Org MPS positioning globally, ensuring our story is sharp, relevant, and differentiated in the cloud, mobility, and logistics ecosystem. Drive consistent value proposition articulation across products, solutions, and regions. Balance global standardization with local adaptation to resonate in Europe, North America, and India. 2. Digital Demand Generation & Qualification Build and scale digital-first demand generation programs (LinkedIn campaigns, SEO/SEM, webinars, video-first content). Implement robust lead scoring, qualification, and funnel management to ensure marketing-generated pipeline quality. Drive full-funnel accountability, from awareness through MQL/SQL to closed-won impact. - Introduce MarTech tools and automation (CRM, CDP, lead nurturing, analytics) to industrialize marketing operations. Create and maintain training materials: Develop comprehensive training resources and guides to ensure the marketing team and sales Teams are well-equipped with up-to-date knowledge on products, messaging, and market positioning. Design and standardize presentation decks: Produce and maintain branded, standardized presentation decks for sales and marketing use, ensuring consistent messaging and visual identity across all client and internal communications 3. Ecosystem & Partner Co-Marketing - Design and execute joint campaigns with AWS, MongoDB, ISVs, and Org divisions, leveraging shared audiences and MDF (marketing development funds). - Build scalable partner enablement and loyalty programs, ensuring Org MPS is the preferred co-marketing partner in the mobility and logistics domain. - Showcase success stories, case studies, and ecosystem narratives that amplify the Org MPS platform brand. Develop and manage partner reselling programs: Design and implement scalable partner reselling programs that drive revenue growth, define partner tiers, incentives, and enablement tools. Track partner onboarding and loyalty: Oversee partner onboarding processes, monitor engagement and performance metrics, and implement initiatives to foster long-term loyalty and collaboration 4. Go-to-Market Alignment - Partner with regional GTM leads (EU, NA, India) to design region-specific demand gen plays that map to customer segments (ISVs, fleets, enterprise accounts, SMBs). - Enable direct sales with ABM campaigns for strategic accounts, while powering product-led loops for SMB/ISV adoption. - Support customer lifecycle marketing and upsell motions together with Customer Success. Deliver Sales Readiness Materials: Develop and deliver comprehensive sales enablement assets, including pitch decks, animations, one-pagers, and product overviews to ensure the sales team is fully equipped to engage and convert prospects effectively 5. Content & Thought Leadership - Deliver high-quality, high-frequency content (customer stories, whitepapers, blogs, videos) that drive engagement and pipeline conversion. - Position Org MPS leadership as trusted industry voices in digital mobility and logistics. - Ensure strong presence at global events (e.g., Transport Logistic, AWS Summits) with coordinated pre-, during-, and post-event campaigns. Develop and execute content strategies for our websites Lead thought leadership initiatives: Identify key industry trends and opportunities to position the company’s executives as experts through speaking engagements, guest articles, webinars, and strategic partnerships. 6. Team & Capability Building incl. MarTech Build and mentor a global marketing team with expertise in digital lead generation marketing, product marketing, and partner marketing. Leading MarTech for Org MPS Foster a builder/operator culture: test quickly, learn fast, scale what works. Champion the adoption of GenAI, automation, and modern digital tools to boost marketing performance. Qualifications Qualifications - MBA in Marketing, Business Administration, or related field. - 12+ years’ B2B marketing leadership experience, ideally in SaaS/cloud/platform businesses. - Demonstrated success in building digital demand generation engines and managing measurable pipeline contribution. - Hands-on experience with MarTech stacks, CRM/CDP, lead scoring, and campaign analytics. - Strong background in SI /Reseller/ Distibutor ecosystem and partner co-marketing (e.g., AWS, ISVs, channel partners). - Track record of balancing global strategy with local execution. Ability to influence cross-functional decisions: Skilled at collaborating and influencing key stakeholders in finance and procurement to align marketing initiatives with budgetary and operational goals Mentor and Guide Marketing Team: Provide leadership, coaching, and professional development to a highly skilled marketing team, fostering a collaborative environment that drives innovation and excellence Personal Attributes Operator’s mindset – thrives on building, testing, iterating, and scaling. Data-driven – decisions grounded in metrics, not assumptions. Collaborative leader – builds trust and alignment across global teams and partners. Execution-focused – able to translate strategy into measurable outcomes. Growth-oriented – curious, experimental, and motivated to drive impact. Additional Information Why Join this Group? Lead the marketing engine of Org digital growth business, with a 3-digit million growth ambition by 2030. Shape the future of mobility, logistics, and cloud innovation. Work in a fast-scaling, platform business inside one of the world’s most trusted brands. Collaborate with leading partners and visionary teams across Org and the global tech ecosystem. Competitive compensation, flexibility, and an innovation-driven culture.
Posted 2 weeks ago
1.0 - 4.0 years
3 - 7 Lacs
bengaluru
Work from Office
Position Scope: The Senior Associate, Paid Social position is a full-time role that will support the Zetas social media campaign management team. This role is a great opportunity to leverage your expertise in managing paid social campaigns while incorporating cutting edge trends in digital advertising. Priority will be given to candidates experienced with Facebook Ads Manager. Tasks will include campaign setup, KPI and pacing optimization, and reporting across multiple ad platforms. The employee will learn the key components of paid social marketing campaigns, what metrics matter, and how to create performance reports that illustrate key insights for clients. Responsibilities: Setting up campaigns according to IO requirements (ad uploads, pixels, budgets, and targeting) Analyze Facebook performance and make necessary optimizations to meet clients pacing and KPI goals Manage campaign reporting by compiling data from internal and external platforms Compile image sets for digital marketing campaigns Support campaign management team with ad-hoc requests Requirements: Deep understanding of the paid social media ecosystem Experience with Facebook required. Additional experience with TikTok, Snapchat, YouTube, or Twitter preferred Preference will be given to candidates with Facebook/Meta ad platform experience, including pixel implementation, optimization, audience targeting, and bid/budget management YouTube ad experience a plus but not required BCA/BSC degree, including quantitative coursework Strong written communication skills Meticulous attention to detail Demonstrated analytical ability Interest in digital marketing trends Willingness to work during U.S. Eastern Standard Time (EST) hours
Posted 3 weeks ago
3.0 - 7.0 years
3 - 7 Lacs
hyderabad
Work from Office
3 to 7 years of experience working with technical account group of a US public Company or working with a public accounting firm for US clients Strong technical accounting skills and in-depth understanding of ASC 606, 842, 805, 718, 350 Analyze and document the impact of new accounting standards on internal accounting policies Technical evaluation and documentation of proposed transactions across the organization under accounting rules Support senior finance management with accounting policy development Build excellent internal and cross functional relationships across the organization Deliver GAAP trainings Essential Responsibilities Reading, understanding and summarizing the contracts and write the accounting position papers in various areas including (but not limited to) complex revenue recognition, variable consideration, variable interest entities, business combinations, goodwill impairment, derivative valuation and accounting, stock based compensation, leases, etc Apply independent and objective professional judgment in applying accounting standards to meet expectations including regulatory requirements Present the proposals and recommendations to senior management Benchmark organizations data to industry data to make possible recommendations for Improvements Certifications CA and/or CPA Desired Characteristics GAAP conversions and implementation of new accounting standards Drafting and designing accounting policies Technical accounting research and advice Execution of the policies and supporting financial statement close process.
Posted 3 weeks ago
6.0 - 10.0 years
15 - 25 Lacs
jaipur
Remote
As a Product Marketing Manager at NAV Fund Services, you will drive go-to-market strategy, positioning, and messaging for our global financial services offerings. You will be driving market research and dive into customer and prospect data to uncover insights and build strong value propositions for our GTM efforts. This role requires strong cross-functional collaboration and influencing skills to succeed. What You'll Do Strategy and Customer Understanding Create go-to-market plans for NAVs services across customer segments and geographies Dive into customer and prospect data, client calls, transcripts and other structured and unstructured data to derive insights Develop a deep understanding of the market, regulations and strategic moves by competitors Track inputs and outcomes of your product marketing initiatives and plans Positioning Our Services Develop strong positioning for our services with customers, prospects, users and other influencers Help us understand how NAV stacks up against competitors and how we benchmark against them. Bringing Products to Market Plan and execute on launches for new capabilities, geographies or segments. Work with channel owners to design channel-appropriate messaging Project management excellence - Keep track of dependencies and timelines and drive projects to conclusion through cross-functional influence and collaboration *Preferred: Strong understanding of one or more marketing channels like email, LinkedIn, events, paid digital. Messaging and Communication Create compelling and consistent messaging assets across website, email, social media, events among others Use data to keep improving our messaging and value proposition What We're Looking For 6-8 years of product marketing experience, preferably in SaaS, professional services, or tech Experience doing customer research Ability to work well with different teams and manage relationships across the organization Strong writing skills - you should be comfortable creating everything from case studies to sales capability presentations Strong analytical mindset with a test and learn approach Solid grounding in product marketing fundamentals with broad understanding of all functional areas of marketing Ability to work independently, with minimal direction
Posted 3 weeks ago
4.0 - 8.0 years
0 - 0 Lacs
Gurugram
Work from Office
About the job : Digital Marketing Manager / Global Marketing Manager Career Level : Mid-level Location : Onsite/Gurgaon/ Full Time Who We Are: This is Spearhead Technology — where every challenge is an opportunity, and every solution is a masterpiece in the making. As a full-lifecycle IT company, we transcend mere delivery; we engineer success. From inception to implementation, our seasoned expertise shepherds every phase of the journey. Be it planning, analysis, design, development, testing, or the seamless transition to production, we stand as steadfast partners in our clients’ progress. At Spearhead Technology, quality isn't a mere aspiration—it's our ethos. Rooted in Tech Advisory, our methodology is guided by insights that spark transformative outcomes. We recognize the paramount importance of talent retention. Through a steadfast commitment to work-life balance, competitive remuneration packages, and an optimized operational model, we ensure our team remains as exceptional as our services. Step into Spearhead Technology, where innovation meets precision, and together, let's sculpt the future of technology with finesse and distinction. Requirements We are looking for a sharp, self-driven Digital MarketingManager who brings both strategic clarity and tactical agility. You’ll leadmarketing initiatives that drive visibility, generate enterprise leads, andbuild our brand authority across key global markets. You'll work closely withsales, design, leadership, and our tech teams to build the marketing engine fora rapidly growing transformation business. Key Responsibilities B2B Demand Generation & Strategy Develop and execute integrated digital strategies tailored to enterprise buyers. Own the marketing funnel from awareness to MQL, collaborating with sales for pipeline acceleration. Define marketing KPIs and campaign goals aligned with business priorities. Account-Based Marketing (ABM) Design and manage 1:1 and 1: few ABM programs for strategic accounts. Drive alignment with BD and delivery teams for account-specific content, messaging, and outreach. Go-to-Market (GTM) and Campaign Management Plan and execute integrated GTM strategies for new services, capabilities, and solution offerings. Lead campaign management across regions and buyer personas, ensuring alignment with sales, product, and delivery teams. Develop campaign messaging, content assets, landing pages, and paid media strategy in sync with launch objectives. Track, report, and optimize campaign outcomes - leads, pipeline, and ROI. Social Media Marketing Own company's social media presence across LinkedIn, X, YouTube, and emerging channels. Build and manage a content calendar tailored to global audiences, trends, and leadership voices. Drive follower growth, engagement, and brand credibility through organic and paid initiatives. Collaborate with designers and content creators for sharp, platform-native creatives and campaigns. Brand Marketingand Execution Strengthen the brand voice through consistent storytelling across channels, campaigns, and experiences. Champion brand guidelines, tone, and positioning in every communication touchpoint. Collaborate on IP campaigns, whitepapers, event content, and leadership-driven narratives that reflect our domain authority. Partner with CXOs, delivery heads, and tech leads to translate complex ideas into clear, compelling brand stories. Content & Thought Leadership Work with internal experts to create compelling content that reflects our capabilities and business value. Plan whitepapers, case studies, and solution-led content for enterprise CXOs and decision-makers. Ensure all brand messaging reflects our tone: clean, confident, and client-focused. T eam Collaboration &Leadership Bring leadership presence, while also being comfortable rolling up your sleeves when needed. What You’ll Need to Succeed 4–8 years of B2B marketing experience in a tech, SaaS, consulting, or digital transformation firm. Strong grasp of ABM, enterprise marketing, and long-cycle B2B sales funnels. Proven campaign management and performance optimization experience across organic, paid and owned media. Hands-on with platforms like Google Ads, LinkedIn Ads, HubSpot, Zoho Campaigns, Google Analytics. Ability to influence and execute - you're a strategic thinker and an individual game player. Excellent communication skills and cross-functional collaboration. Benefits Why Spearhead Technology? Be part of a fast-growing global company redefining enterprise transformation. Work with passionate innovators, problem-solvers, and global leaders. Freedom to lead, experiment, and scale your impact. Flexible work environment with performance-based growth and rewards. Roles and Responsibilities Digital Marketing Manager / Global Marketing Manager
Posted 1 month ago
0.0 - 2.0 years
0 - 1 Lacs
Bengaluru
Work from Office
Responsibilities: * Marketing campaigns * Demand generation, & lead generation * Market research & Competitive intelligence * Develop marketing and sales strategies * Business development support * Cybersecurity background preferred
Posted 1 month ago
0.0 - 2.0 years
0 - 1 Lacs
Bengaluru
Work from Office
Responsibilities: * Marketing campaigns * Demand generation, & lead generation * Market research & Competitive intelligence * Develop marketing and sales strategies * Business development support * Cybersecurity background preferred
Posted 1 month ago
3.0 - 7.0 years
3 - 7 Lacs
Hyderabad
Work from Office
3 to 7 years of experience working with technical account group of a US public Company or working with a public accounting firm for US clients Strong technical accounting skills and in-depth understanding of ASC 606, 842, 805, 718, 350 Analyze and document the impact of new accounting standards on internal accounting policies Technical evaluation and documentation of proposed transactions across the organization under accounting rules Support senior finance management with accounting policy development Build excellent internal and cross functional relationships across the organization Deliver GAAP trainings Essential Responsibilities Reading, understanding and summarizing the contracts and write the accounting position papers in various areas including (but not limited to) complex revenue recognition, variable consideration, variable interest entities, business combinations, goodwill impairment, derivative valuation and accounting, stock based compensation, leases, etc Apply independent and objective professional judgment in applying accounting standards to meet expectations including regulatory requirements Present the proposals and recommendations to senior management Benchmark organizations data to industry data to make possible recommendations for Improvements Certifications CA and/or CPA Desired Characteristics GAAP conversions and implementation of new accounting standards Drafting and designing accounting policies Technical accounting research and advice Execution of the policies and supporting financial statement close process.
Posted 1 month ago
3.0 - 5.0 years
9 - 14 Lacs
Hyderabad
Work from Office
Essential Responsibilities Facilitate the execution of all internal teams to effectively deliver Zetas contracted services to assigned clients. Issue Resolution - Tracking, triage and resolution of campaign, platform and/or infosec issues. Initial research of client issue in Zeta Marketing Platform. Coordination of Zeta SMEs, internal communications and ownership of resolution and follow-up actions. Script or revise RCA for client facing document. Client questions, research or data requests - tracking, initial triage, and resolution of all client questions or issues; coordination of requests that require an SME; keep client and CS informed of progress and/or potential need to escalate. Change Requests - Owns coordination of teams for project work from scoping, resource management, scheduling and delivery for project work, ownership of individual project status, calls and communications. Status Calls Coordinate updates related to service-based items for client status calls; present agenda items related to open issues/research/schedules of campaigns/project updates Resource Expense Management Ensures resources are effectively and profitably deployed in service of client. Collaborate with Client Success to identify areas for improvement and develop and implement plans to improve margin rates and continually monitor. Standards and procedures ensure adherence to all Zeta standards and procedures with an eye towards ways to elevate the client experience and improve efficiencies or speed to delivery. Desired Characteristics Experience 3-5 years working in a similar environment (service bureau, agency, digital marketing, or database experience) Strong verbal and written communication skills with client facing experience Cross functional team experience Project management, Process management experience Characteristics Ability to work under tight deadlines in a fast-paced environment Enthusiastic Team player Strong research and problem-solving skills Proficient in MS Word, PowerPoint, Excel Ability to work client time zone Strong written and verbal communication skills, supported by data and detail Flexible and adaptable to change (i.e., Can do attitude / self-starter / works well with others)
Posted 1 month ago
3.0 - 5.0 years
9 - 14 Lacs
Hyderabad
Work from Office
Delivery Management Essential Responsibilities: Facilitate the execution of all internal teams to effectively deliver Zetas contracted services to assigned clients. Issue Resolution - Tracking, triage and resolution of campaign, platform and/or infosec Initial research of client issue in Zeta Marketing Platform. Coordination of Zeta SMEs, internal communications and ownership of resolution and follow-up actions. Script or revise RCA for client facing document. Client questions, research or data requests - tracking, initial triage, and resolution of all client questions or issues; coordination of requests that require an SME; keep client and CS informed of progress and/or potential need to Change Requests - Owns coordination of teams for project work from scoping, resource management, scheduling and delivery for project work, ownership of individual project status, calls and Status Calls Coordinate updates related to service-based items for client status calls; present agenda items related to open issues/research/schedules of campaigns/project Resource Expense Management Ensures resources are effectively and profitably deployed in service of Collaborate with Client Success to identify areas for improvement and develop and implement plans to improve margin rates and continually monitor. Standards and procedures ensure adherence to all Zeta standards and procedures with an eye towards ways to elevate the client experience and improve efficiencies or speed to. Desired Characteristics: Experience 3-5 years working in a similar environment (service bureau, agency, digital marketing, or database experience). Strong verbal and written communication skills with client facing Cross functional team Project management, Process management. Characteristics: Ability to work under tight deadlines in a fast-paced Enthusiastic Team Strong research and problem-solving Proficient in MS Word, PowerPoint, Ability to work client time Strong written and verbal communication skills, supported by data and Flexible and adaptable to change (i.e., Can do attitude / self-starter / works well with others).
Posted 1 month ago
0.0 - 2.0 years
1 - 5 Lacs
Hyderabad
Work from Office
The Financial Reporting responsibilities will include, but not be limited to preparation of all SEC filings on Form 8-K, 10-Q and 10-K, proxy statement, Section 16 filings, XBRL compliance, and any other filings as deemed necessary. In addition, this position will be involved in reviewing, assessing, and documenting new accounting standards; writing technical accounting memos; assisting in implementation of new accounting standards, including providing requests to auditors as requested. This position will also assist with any accounting and financial reporting matters associated with future acquisitions or divestitures, including the necessary purchase accounting. The position will provide auditor assistance with quarterly reviews and annual audits. Essential Responsibilities: Prepare SEC reporting documents (10-Q, 10-K, 8-K) including XBRL tagging in partnership with the external service provider Prepare footnote support schedules, tie-out support for SEC filings and disclosure checklists Assist with research and preparation of technical accounting memos Collaborate with the general accounting team to prepare corporate financial reporting for internal analysis and external SEC filings Collaborate with the legal team to ensure compliance with SEC regulations Work closely with external auditors to manage the financial quarterly review and annual audit process Provide financial analysis including explanations of variances between actual and budget/prior period Ensure internal controls over financial reporting, including disclosure controls and procedures, are adequate and operating effectively Participate in monthly/quarterly financial close review meetings to ensure appropriate accounting of transactions and accurate external reporting Participate in special projects and ad hoc requests as needed Qualifications: 0-2 years with SEC reporting experience preferred Strong knowledge of US GAAP and SEC reporting requirements Software industry experience preferred Ability to work closely with management Commitment to all reporting and audit deadlines Exceptional organizational skills, project management experience to include management of large- scale/global initiatives Certifications: CA CPA preferred
Posted 1 month ago
0.0 - 2.0 years
0 - 1 Lacs
Bengaluru
Work from Office
Responsibilities: * Demand generation, and lead generation * Marketing campaigns and Events support * Market research & Competitive intelligence * Develop sales strategies * Business development support * Cybersecurity background preferred
Posted 2 months ago
9.0 - 14.0 years
10 - 20 Lacs
Gurugram
Remote
Director of Growth Marketing India (Delhi NCR) (3PM - 1AM IST ) Location: Remote, India (Must work US East Coast hours) Reporting to: ** Chief Marketing Officer** Experience: 10+ years in B2B technology marketing, with at least 4 years working with US-based B2B technology companies About Basis Vectors Basis Vectors is an investment firm specializing in B2B SaaS. We own and operate a portfolio of US-based technology companies, providing strategic and operational support to accelerate growth. This role is a critical hire for our marketing team, leading demand generation for a select group of portfolio companies. About the Role We are seeking a Director of Growth Marketing to be the demand generation and strategy leader for multiple B2B technology brands. Note: This is not a sales development or BDR role. In some markets, the term “demand generation” is often misunderstood to refer solely to outbound calling or lead qualification. This role is a senior-level marketing leadership position responsible for designing and executing full-funnel marketing strategies that generate high-quality pipeline for sales. This role is ideal for a strategic, data-driven marketer who can balance high-level planning with hands-on execution . You will oversee a small marketing team (including a Growth Marketing Manager and BDRs) and work closely with a centralized marketing team to bring your strategy to life. Your primary success metric : Pipeline generation – building scalable demand generation programs that convert into high-quality sales opportunities. to be the demand generation and strategy leader for multiple B2B technology brands. This role is ideal for a strategic, data-driven marketer who can balance high-level planning with hands-on execution . You will oversee a small marketing team (including a Growth Marketing Manager and BDRs) and work closely with a centralized marketing team to bring your strategy to life. Key Responsibilities Translate business objectives and marketing priorities into effective demand generation strategies and integrated multichannel campaign plans. Design, execute, and optimize demand generation campaigns targeted at B2B technology buyers, leveraging digital, ABM, SEO, webinars, content marketing, and outbound sales programs. Leverage product positioning, persona research, market insights, and intent data to align campaign messaging and creative with optimal channels and buying stages. Manage the marketing funnel from top to bottom, optimizing conversion rates at each stage and driving qualified pipeline growth. Collaborate with sales to ensure alignment on lead scoring, qualification criteria, and seamless handoff processes. Develop and deliver compelling content that speaks to the unique needs and pain points of Ideal Customer Profiles (ICPs). Oversee executional details including timelines, budgets, resource allocation, and cross-functional coordination. Use data and analytics to measure campaign performance, communicate results, identify areas for improvement, and drive continuous optimization. Lead and mentor a small team of marketers and BDRs while working cross-functionally with the centralized marketing team. Continuously improve operational processes to streamline campaign production and increase efficiency. Stay aligned and in close communication with stakeholders across marketing, sales, product, content, enablement, and operations. Who You Are 10+ years of experience in B2B technology marketing , with at least 4 years working with US-based B2B technology companies . A strategic leader and an executional powerhouse – able to develop high-level marketing plans while also rolling up your sleeves to execute when needed. Data-driven and results-oriented , with a proven track record of driving demand and pipeline growth. Strong collaborator and communicator , comfortable working across sales, marketing, and executive teams. Creative problem solver who can think beyond traditional demand generation strategies to drive high-impact results. Comfortable working US East Coast hours to collaborate effectively with portfolio company teams. Why Join Basis Vectors? High-impact role with direct influence over revenue growth across multiple technology brands. Work in a fast-paced, entrepreneurial environment where your contributions will be recognized and valued. Opportunity to grow within a dynamic investment firm managing high-growth B2B SaaS businesses.
Posted 3 months ago
1.0 - 6.0 years
3 - 8 Lacs
Kochi
Remote
Engage with potential and existing customers to promote cybersecurity products. Connect clients via cold calls, emails, LinkedIn etc Schedule & deliver product demonstrations over video calls or in-person meetings. Maintain records in the CRM system Required Candidate profile Experience in B2B SaaS or cybersecurity domain is a strong plus.Work from Home and needs to travel to meet clients across India
Posted 3 months ago
3.0 - 7.0 years
15 - 25 Lacs
bengaluru
Work from Office
Position : Product Marketer(B2B SaaS) Experience : 4+ years of US experience in content marketing, product marketing, lead generation, and campaign optimization (preferably within B2B SaaS). Location: Bangalore, Onsite Only (No Remote) Salary : Negotiable Job Description : Product Marketer to build and execute marketing initiatives, to drive brand awareness, lead generation, and customer marketing. This role is perfect for a hands-on, strategic marketer who thrives in a fast-paced startup environment and can balance content marketing, product marketing, and demand generation. If you love crafting compelling narratives, launching high-impact campaigns, and working closely with sales to drive business growth, we want to hear from you. Content & Product Marketing Develop and execute content strategies including thought leadership pieces, case studies, blogs, one-pagers, and product messaging. Work with sales and product teams to refine positioning and sales enablement materials. Own the creation of marketing collateral that supports outbound campaigns and customer engagement. Demand Generation & Sales Support Execute targeted demand generation campaigns to drive high-quality leads. Align marketing with sales to ensure a steady pipeline of prospects. Support ABM (Account-Based Marketing) initiatives with strategic content and outreach. Full Funnel Reporting & Nurturing Monitor and report on marketing funnel performance, building dashboards that provide actionable insights. Leverage data to identify trends, segments, and optimization opportunities across the GTM team. Craft targeted email campaigns to engage different CRM segments and convert warm leads into demo-ready opportunities. What You Need 4+ years of US experience in content marketing, product marketing, lead generation, and campaign optimization (preferably within B2B SaaS). Startup experience: comfortable operating in a fast-paced, high-growth environment. Experience in organizing and executing industry events, including conferences, executive dinners, and networking meetups. Strong skills in: Marketing automation tools (HubSpot or similar).Google Analytics & Tag Manager for performance tracking. Copywriting, UX, and design the ability to craft compelling messaging and optimize the user experience. Bonus Points: Experience traveling to the US for industry events. Prior experience sitting in on client calls to understand market needs and pain points Interested candidates kindly share your CV and below details to usha.sundar@adecco.com 1) Present CTC (Fixed + VP) - 2) Expected CTC - 3) No. of years experience - 4) Notice Period - 5) Offer-in hand - 6) Reason of Change - 7) Present Location -
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