4.0 - 6.0 years

7 - 9 Lacs

noida

Work from Office

Key Responsibilities: - Manage and grow brand presence on social media platforms. - Develop engaging content and campaigns to boost visibility. - Drive PR initiatives, influencer collaborations, and media outreach. - Identify and apply for industry awards and recognitions. - Monitor online reputation and ensure consistent brand communication. - Track performance and generate reports. Requirements: - 4 -6 years of experience in brand / social media management. - Strong Communication Skills (Verbal + Written) - Strong knowledge of PR and influencer marketing. Key Skills: Social Media Manager | PR & Awards | Influencer Marketing | Engagement Campaigns | Brand Visibility

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Marketing Automation Senior Associate RSM US LLP

2.0 - 6.0 years

0 Lacs

karnataka

On-site

You are the leading provider of professional services to the middle market globally, with the purpose of instilling confidence in a world of change and empowering clients and employees to realize their full potential. The exceptional people at this organization are key to the unrivaled inclusive culture and talent experience, making it compelling to clients. The environment is designed to inspire and empower individuals to thrive both personally and professionally, recognizing the uniqueness of each individual and fostering growth. As a Marketing Automation Senior Associate at this esteemed organization, you will be a senior Marketo specialist responsible for executing effective email and engagement campaigns that contribute to demand generation and brand marketing initiatives. Your primary tasks will involve designing, building, and optimizing email and marketing automation campaigns with a strong focus on user experience. Adhering to best practices, you will champion testing and ensure compliance with RSM brand governance in all programs, including newsletters, invitations, announcements, data collection forms, and engagement programs in the US and Canada. Understanding the RSM buyer journey, you will provide recommendations to enhance engagement and customer experience based on RSM user data and industry trends in the B2B sector. Your role may involve suggesting process improvements or enhancements to Marketo features to the Digital Marketing Team Leader and/or the RSM Marketo Product Owner as part of a collaborative effort for continuous improvement and as a promoter of Marketo and the RSM digital experience roadmap. Your responsibilities will be divided as follows: - Marketing Automation Platform administration responsibilities - 30% - Marketing Automation development - 25% - Support for digital team members and marketers - 20% - General responsibilities - 15% - Professional Development - 5% - Other duties as assigned - 5% **Education/Certifications:** - Bachelor's degree in marketing, communications, digital marketing, or computer science (preferred), or 4 years equivalent business experience - Certified Marketo professional (or ability to achieve within 6 months), preferred - Certified Marketo Expert (or ability to achieve within 18 months), preferred **Technical/Soft Skills:** - Expert understanding of Marketo suite of tools; required - Expert understanding of email marketing and multichannel marketing automation; required - Experience with sales and marketing channel integration - Awareness of data sources across marketing tech stack - Strong command of American English, with excellent written and verbal communication skills **Experience:** - 4+ years of experience in email marketing and marketing automation, preferably within a large, global organization or professional services environment - 2+ years of experience as administration of marketing automation, Adobe Marketo Engaged, preferred **Leadership Skills:** - Comfortable working asynchronously across a global team - Ability to influence peers and internal clients to achieve objectives - Sense of responsibility for campaign objectives and tactic performance across a collaborative work environment with many stakeholders RSM offers a competitive benefits and compensation package, providing flexibility in your schedule to balance life's demands while serving clients. For more information about total rewards, visit https://rsmus.com/careers/india.html. Applicants with disabilities can request accommodation during the recruitment process and/or employment/partnership. RSM is committed to providing equal opportunity and reasonable accommodation for people with disabilities. If you need a reasonable accommodation to participate in the recruiting process, please email careers@rsmus.com.,

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Head- Loyalty Program Peppermint Communications

3.0 - 5.0 years

3 - 6 Lacs

Bhiwandi

Work from Office

Job Overview: Responsibilities: Program Development: Strategy Implementation: Client Collaboration: Data Analysis: Engagement Campaigns: Program Communication Technology Integration

Posted 2 months ago

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