Digital Marketing Specialist

Skills: Google Analytics, SEO, Content Marketing, Social Media Strategy, Google Ads, Conversion Rate Optimization, Social Media Marketing, Company Overview FracSpace Private Limited is a trailblazer in the real estate industry, offering a cutting-edge platform for fractional ownership. By enabling individuals to own parts of properties, FracSpace provides a unique approach to investment and shared ownership. Located in Hyderabad, the company cultivates an innovative environment for real estate collaboration. Job Overview We are seeking a mid-level Digital Marketing Specialist for a full-time position and who has experience in real estate industry at our Hyderabad office. The ideal candidate will be passionate about digital marketing strategies and have significant expertise in SEO, Google Ads, and social media marketing. The specialist will play a vital role in promoting FracSpace's innovative solutions and enhancing our online presence. Qualifications And Skills Proficiency in search engine optimization (SEO), Google Ads, and social media marketing (Mandatory skill). Experience with Google Analytics for tracking and improving digital marketing performance. Strong capability in content marketing to effectively convey brand messages. Expertise in developing cohesive social media strategies across multiple platforms. Knowledge of conversion rate optimization to maximize customer engagement and conversion. Ability to create innovative digital campaigns and monitor their effectiveness. Strong analytical skills to interpret data and implement data-driven improvements. Excellent communication and team collaboration skills to coordinate with cross-functional teams. Candidate should have knowledge in real estate Roles And Responsibilities Develop and implement comprehensive digital marketing strategies to enhance brand visibility and engagement. Optimize website content and structure to improve search engine rankings and increase organic traffic. Manage and execute paid advertising campaigns on platforms like Google Ads to drive targeted traffic and conversions. Craft and oversee social media content to foster community and increase brand awareness. Utilize Google Analytics to measure campaign effectiveness, identify trends, and adjust strategies accordingly. Collaborate with the team to create compelling content that resonates with our target audience. Conduct market research to identify new opportunities and develop strategies to capitalize on trends. Ensure alignment of marketing strategies with business objectives and report on performance metrics. Show more Show less