Digital Marketing / SEO Fresher Role Overview

Job Description

Digital Marketing / SEO Fresher Role Overview We are looking for a passionate and motivated Digital Marketing / SEO Fresher to join our team. This entry-level role is ideal for individuals who want to build a strong foundation in digital marketing and search engine optimization (SEO). The candidate will assist in executing marketing strategies, optimizing website content, and analyzing digital performance. Key Responsibilities Assist in planning and implementing SEO strategies to improve website rankings. Perform keyword research and analysis using tools like Google Keyword Planner, SEMrush, Ahrefs, etc. Optimize website content, meta tags, images, and URLs for better search engine visibility. Monitor website performance using Google Analytics and Search Console. Support in content creation for blogs, social media, and marketing campaigns. Assist in managing social media platforms and running paid ad campaigns. Stay updated with latest SEO trends, Google algorithm updates, and digital techniques. Conduct competitor analysis and research industry trends. Work with the team to execute link-building and off-page SEO tasks. Assist in email marketing, PPC, and other digital marketing tasks as needed. Skills Qualifications Basic understanding of SEO, digital marketing, and social media. Familiarity with Google Analytics, Search Console, and SEO tools is a plus. Knowledge of CMS like WordPress or Shopify is beneficial. Strong analytical and problem-solving abilities. Good communication and writing skills. Ability to work in a team and learn quickly. Educational Requirements Bachelors degree in Marketing, Digital Marketing, IT, Computer Science, or related field. Digital marketing certification (Google Digital Garage, HubSpot, etc.) is an advantage. May require handling multiple projects and tight deadlines.