Digital Marketing Manager

6 - 9 years

0 - 1 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Key Responsibilities:

  • Lead, guide, and mentor the digital marketing team, including SEO specialists, social media executives, content writers, and graphic designers.
  • Execute on-page and off-page SEO strategies to improve organic visibility.
  • Develop campaigns to increase engagement, reach, and brand presence.
  • Review, edit, and approve content, creatives, videos, infographics, and marketing collateral.
  • Plan, execute, and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn Ads, etc.
  • Track campaign performance, ROI, CPC/CPA metrics, and prepare analytical reports.
  • Understand client requirements, prepare strategies, share progress reports, and ensure delivery as per expectations.
  • Build strong client relationships and support client retention.
  • Plan monthly and quarterly digital marketing strategies aligned with organizational goals.
  • Analyze data from campaigns, website analytics, and social performance to make data-driven decisions.

Required Skills and Qualifications:

  • Bachelors or Master's degree in Marketing, Business, or related field (MBA preferred).
  • 6-9 years of hands-on experience in digital marketing with at least 3 years in a managerial/team lead role.
  • Strong knowledge of SEO, SMO, SEM, SMM, content strategy, and performance marketing.
  • Experience working with tools like Google Analytics, Search Console, SEMrush/Ahrefs, Ads Manager, etc.
  • Excellent communication, leadership, analytical, and client-handling skills.

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Vionsys It Solutions India logo
Vionsys It Solutions India

Information Technology

Bangalore

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