Digital Marketing Manager

As a Digital Marketing Specialist at Lokaesh Photography, you will play a vital role in developing, implementing, tracking, and optimizing digital marketing campaigns across various channels. Your passion for marketing and technology will drive you to excel in this dynamic and innovative company. Here is what you can expect in this role: **Key Responsibilities:** - Develop and execute digital marketing strategies to meet business objectives. - Manage and optimize PPC campaigns on Google Ads, Bing Ads, and social media platforms. - Create and optimize content for websites, blogs, social media, and email marketing. - Conduct keyword research and enhance website content for SEO. - Monitor website traffic and digital marketing performance using tools like Google Analytics. - Collaborate with internal teams to enhance user experience through landing pages. - Expand and manage the company's social media presence. - Perform competitive research and analyze benchmarking data. - Stay updated on digital marketing trends and best practices. - Prepare and present reports on digital marketing activities and outcomes. **Qualifications Required:** - Bachelor's degree in Marketing, Communications, or related field. - Proven experience in digital marketing. - Strong knowledge of SEO, SEM, PPC, social media, content marketing, and email marketing. - Proficiency in digital marketing tools such as Google Analytics, Google Ads, SEO tools, and social media platforms. - Excellent written and verbal communication skills. - Creative thinking, problem-solving abilities, and attention to detail. - Ability to work independently and collaboratively. **Preferred Qualifications:** - Experience with marketing automation tools like HubSpot, Marketo, or similar. - Knowledge of HTML/CSS and web development principles. - Certification in Google Ads, Google Analytics, or relevant certifications. If you join our team, you can look forward to a competitive salary and benefits package, the opportunity to work with a supportive team, professional development opportunities, and flexible working hours with remote work options. Interested candidates should submit their resume, cover letter, and relevant portfolio/work samples to Lokaesh B. at 8144384554.,