Digital Marketing Executive

We are hiring a Digital Marketing Executive with 0 to 3 years of hands-on experience.

Summary -

Position involves Planning and Execution of digital marketing campaigns across the platforms. The ideal candidate should have a good understanding of SEO, SEM, Social media Campaign, Email Marketing, and Analytics Tools to drive engagement and lead generation.

Key Responsibilities:

· Plan and execute digital marketing campaigns (Google Ads, Facebook Ads, etc.)

· Create, edit, and optimize content for digital platforms

· Coordinate with designers, writers, and developers for campaign needs

· Manage company’s social media profiles and presence (Facebook, LinkedIn, Instagram, etc.)

· Stay updated with the latest trends and best practices in digital marketing

· Perform SEO (on-page and off-page) to improve website ranking and visibility

· Conduct keyword research and implement SEO best practices

· Monitor website traffic and campaign performance using Google Analytics and similar tools

· Prepare Weekly Reports on digital campaign performance and ROI

Requirements:

· Knowledge of Google Ads, Facebook Ads, Instagram and other marketing platforms

· Hands-on experience with SEO tools (Google Search Console, SEMrush, Ahrefs, etc.)

· Familiarity with email marketing platforms (e.g., Mailchimp, SendGrid)

· Good understanding of web analytics tools (Google Analytics, Tag Manager)

· Strong written and verbal communication skills

· Creative thinking and attention to detail

Educational Qualification - MBA (Marketing), BBA (Marketing)

Certification - Digital Marketing (Google, HubSpot, etc.)

Preference - Prior experience in managing both B2B and B2C digital campaigns.

Immediate joiners or short notice preferred

Experience in Software, IT, e-Commerce, Digital Agency background

Custom Soft is leading Software Company. Offer ERP, CRM, SCM, Healthcare, Insurance Software to USA, UK, Canada, Australia based Clients. Provided opportunity to Learn, Train and Grow.

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person