Digital Marketing Executive

Position: Digital Marketing – IT Sales

Location: Ahmedabad, Gujarat

Experience: 1+ years

Roles and Responsibilities:

• Create digital marketing campaigns.
• Ensure consistency in the brand messaging.
• Work with the sales team to coordinate marketing campaigns.
• Prepare emails and newsletters to send to current customers.
• Launch promotional offers and events to attract new customers.
• Optimize the business website to increase online traffic.
• Follow best practices for social media marketing on different platforms.
• Conduct regular audits for social media and website marketing performance.
• Maintain and monitor online listings across various e-commerce platforms.
• Track marketing metrics and analyse digital data to measure marketing success.

Education and Experience Requirements:

• Bachelor’s or master’s degree in marketing or a related field
• excellent writing skills and verbal communication abilities
• attention to detail and ability to multitask and manage multiple projects
• strong analytical thinking and problem-solving abilities
• capable of identifying, attracting and engaging target audiences
• up-to-date knowledge of digital marketing trends and developments
• creative in devising informative, engaging and motivational digital campaigns
• proven marketing experience on different digital platforms
• experience with leading and managing social media marketing campaigns
• knowledge of email, newsletters, push notification and display advertising campaigns
• ability to use SEO, SEM and marketing databases for promotional purposes
• understanding of landing pages optimisation, user funnels and A/B testing
• proficiency in using website analytics tools, ad serving tools and marketing software
• basic programming experience in HTML, CSS, and JavaScript

Job Types: Full-time, Permanent

Pay: ₹200,000.00 - ₹500,000.00 per year

Ability to commute/relocate:

• Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Required)

Experience:

• Digital marketing: 1 year (Required)
• total work: 1 year (Required)
• Digital Marketing - IT Sales: 1 year (Required)