Digital Marketing

Role Overview: As a Digital Marketing Specialist, you will be responsible for developing and implementing effective SEO strategies to enhance website visibility and organic search rankings. You will also play a key role in generating high-quality organic leads through strategic SEO practices and innovative marketing campaigns. Additionally, you will plan, execute, and optimize YouTube Ads and Google Ads campaigns to maximize reach and engagement. Your collaboration with the content team to create compelling and relevant content will be crucial in aligning with SEO best practices. Monitoring and analyzing digital marketing performance using various tools and metrics to provide regular reports and insights will also be part of your responsibilities. Staying updated with the latest digital marketing trends, tools, and technologies to ensure competitive strategies is essential. Key Responsibilities: - Develop and implement effective SEO strategies to improve website visibility and organic search rankings. - Generate high-quality organic leads through strategic SEO practices and innovative marketing campaigns. - Plan, execute, and optimize YouTube Ads and Google Ads campaigns to maximize reach and engagement. - Collaborate with the content team to create compelling and relevant content that aligns with SEO best practices. - Monitor and analyze digital marketing performance using various tools and metrics, providing regular reports and insights. - Stay updated with the latest digital marketing trends, tools, and technologies to ensure our strategies remain competitive. Qualifications: - Minimum of 3 years of experience in Digital Marketing. - Proven expertise in SEO and generating organic leads. - Hands-on experience with YouTube Ads and Google Ads. - Strong analytical skills and ability to interpret data to drive marketing decisions. - Excellent communication and teamwork skills. Please Note: The company provides Provident Fund as a benefit. The work location is in person with a day shift schedule and a yearly bonus.,