Job
Description
As a Digital Marketing Manager at our company, your role will involve developing, implementing, tracking, and optimizing digital marketing campaigns across various channels. You will work closely with the marketing team, supporting teams, and vendors to ensure campaigns are launched on time and within budget. **Key Responsibilities:** - Plan and execute digital marketing strategies including SEO/SEM, marketing database, email, social media, and display advertising campaigns. - Design, build, and manage our social media presence. - Measure and report on the performance of digital marketing campaigns, evaluating against goals such as ROI and KPIs. - Identify trends and insights to optimize spending and performance. - Brainstorm innovative growth strategies. - Conduct experiments and conversion tests, and analyze the results. - Collaborate with internal teams to create optimized landing pages and enhance user experience. - Utilize strong analytical skills to evaluate the end-to-end customer journey. - Collaborate with agencies and vendor partners. - Stay updated on emerging technologies. **Qualifications Required:** - BS/MS degree in marketing or a related field. - Proven experience in digital marketing. - Demonstrable experience in leading SEO/SEM, marketing database, email, social media, and display advertising campaigns. - Highly creative in identifying target audiences and creating engaging digital campaigns. - Proficiency in optimizing landing pages and user funnels. - Experience with A/B and multivariate experiments. - Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends). - Familiarity with ad serving tools (e.g., DART, Atlas). - Experience in setting up and optimizing Google Adwords campaigns. - Working knowledge of HTML, CSS, and JavaScript. - Strong analytical skills and data-driven mindset. - Up-to-date with the latest online marketing trends and best practices. If you have a minimum of 2+ years of overall experience in digital marketing, this opportunity as a Digital Marketing Manager in-house at Ahmedabad could be the next step in your career growth. As a Digital Marketing Manager at our company, your role will involve developing, implementing, tracking, and optimizing digital marketing campaigns across various channels. You will work closely with the marketing team, supporting teams, and vendors to ensure campaigns are launched on time and within budget. **Key Responsibilities:** - Plan and execute digital marketing strategies including SEO/SEM, marketing database, email, social media, and display advertising campaigns. - Design, build, and manage our social media presence. - Measure and report on the performance of digital marketing campaigns, evaluating against goals such as ROI and KPIs. - Identify trends and insights to optimize spending and performance. - Brainstorm innovative growth strategies. - Conduct experiments and conversion tests, and analyze the results. - Collaborate with internal teams to create optimized landing pages and enhance user experience. - Utilize strong analytical skills to evaluate the end-to-end customer journey. - Collaborate with agencies and vendor partners. - Stay updated on emerging technologies. **Qualifications Required:** - BS/MS degree in marketing or a related field. - Proven experience in digital marketing. - Demonstrable experience in leading SEO/SEM, marketing database, email, social media, and display advertising campaigns. - Highly creative in identifying target audiences and creating engaging digital campaigns. - Proficiency in optimizing landing pages and user funnels. - Experience with A/B and multivariate experiments. - Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends). - Familiarity with ad serving tools (e.g., DART, Atlas). - Experience in setting up and optimizing Google Adwords campaigns. - Working knowledge of HTML, CSS, and JavaScript. - Strong analytical skills and data-driven mindset. - Up-to-date with the latest online marketing trends and best practices. If you have a minimum of 2+ years of overall experience in digital marketing, this opportunity as a Digital Marketing Manager in-house at Ahmedabad could be the next step in your career growth.
