Digital Marketer – Lead Generation & Campaigns

0 years

0 Lacs

Posted:3 weeks ago| Platform: Linkedin logo

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Job Type

Full Time

Job Description

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About the Role

Digital Marketer

Key Responsibilities
  • Plan, design, and run

    lead generation campaigns

    across platforms (Google Ads, LinkedIn, Facebook, Instagram, etc.).
  • Develop and manage

    email marketing campaigns

    to nurture leads and improve conversion.
  • Design

    campaign creatives

    (ad copies, landing pages, banners, visuals) to ensure strong brand presence.
  • Conduct A/B testing to optimize campaigns and improve ROI.
  • Analyze campaign performance, prepare reports, and provide data-driven insights.
  • Manage SEO/SEM strategies to improve visibility and attract relevant traffic.
  • Collaborate with sales and business development teams to align marketing efforts with lead quality goals.
Required Skills & Qualifications
  • Proven experience in

    digital marketing with a focus on lead generation

    .
  • Hands-on expertise in

    Google Ads, LinkedIn Ads, Facebook/Instagram Ads

    .
  • Strong knowledge of

    SEO, SEM, and email marketing tools

    .
  • Proficiency in

    Canva, Photoshop, or similar design tools

    for campaign creatives.
  • Ability to analyze campaign data and optimize strategies.
  • Strong communication and project management skills.
Nice to Have
  • Experience with

    marketing automation platforms (HubSpot, Zoho, Mailchimp, etc.)

    .
  • Knowledge of

    AI-powered marketing tools

    .
  • Familiarity with

    B2B lead generation campaigns

    .
What We Offer
  • Opportunity to work on impactful digital campaigns.
  • Collaborative and innovative work environment.
  • Competitive salary and performance-based incentives.


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