Digital Marketer

3 - 7 years

0 Lacs

Posted:1 day ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

Role Overview: At Hancod, we are dedicated to transforming businesses through innovative and user-focused technology solutions. Our range of products includes ERP software, POS systems, productivity apps, along with digital marketing, branding, and custom software development services. As a fast-growing tech company, we prioritize innovation, impact, and excellence in everything we do. Key Responsibilities: - Plan, execute, and manage digital marketing campaigns across various channels such as search engines, social media, email, and mobile platforms. - Analyze campaign performance data regularly to identify trends, insights, and optimization opportunities. - Conduct A/B testing, conversion rate optimization, and other analytical methods to continuously test and optimize marketing tactics for better ROI. - Efficiently allocate and manage the marketing budget to maximize campaign performance and achieve marketing objectives. - Collaborate with the content team to develop SEO strategies that enhance visibility and drive traffic to our website. - Work closely with the product, design, and sales teams to ensure marketing strategies align with business goals and customer insights. - Prepare and present regular performance reports to stakeholders, providing actionable insights and recommendations for future campaigns. - Stay informed about the latest digital marketing trends and competitor strategies to maintain a competitive edge. Qualifications: - Proven track record of success in performance marketing, especially in a technology or software company. - Expertise in digital marketing tools and platforms like Google Analytics, AdWords, and Facebook Ads Manager. - Strong analytical skills with the ability to translate data into actionable insights. - Excellent communication and presentation skills. - Creative thinking skills with the ability to develop innovative marketing strategies. - Proficiency in SEO, content marketing, email marketing, and social media. - Certifications in Google Analytics, Google Ads, Facebook Blueprint, or similar are highly desirable. If you join the Hancod team, you will be part of an environment that values innovation, quality, and collaborative success. If you are motivated by performance metrics and have a passion for using digital marketing to drive business growth, we would be delighted to have you on board.,

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