Location: Gurgaon, Sector 48 Job Type: Full-time Experience Required: 4-6 Years About Us We are a fast-growing digital marketing and web solutions company helping brands scale their online presence through data-driven strategies. We are looking for a Google Ads & Performance Marketing Manager to join our team and lead paid media campaigns that deliver measurable results. Key Responsibilities · Lead project execution across clients and practice teams · Plan, execute, and optimize paid media campaigns across Google Ads, YouTube, Display, and Shopping Ads . · Manage and optimize campaigns across other channels such as Meta Ads (Facebook/Instagram), LinkedIn Ads, and other platforms . · Conduct keyword research, competitor analysis, and audience segmentation to ensure maximum ROI. · Monitor daily campaign performance, analyze data, and prepare detailed performance reports. · Managing campaign budgets & optimise the ROI · Work closely with the creative and content teams to develop ad creatives, landing pages, and A/B testing strategies . · Implement conversion tracking, remarketing campaigns, and audience-building strategies. · Stay updated with the latest digital marketing trends, tools, and best practices. · Ensure campaigns meet performance goals (CPA, ROAS, CTR, CPL, etc.) and align with client objectives. Develop higher-level client communication and account strategy, including account launch strategy, long-term campaign management, and growth/scaling strategy Prepare pitches/reports for the sales team Develop forecasting reports for prospective clients and show them ROI. Requirements · Proven experience in managing Google Ads & Paid Media campaigns with a strong ROI track record. · Solid knowledge of PPC, SEM, Display, Video, and Remarketing strategies. · Hands-on experience with Google Analytics, Google Tag Manager, and other reporting tools . · Strong analytical and problem-solving skills with the ability to translate data into insights. · Experience with budget management, bidding strategies, and scaling campaigns. · Excellent communication and project management skills. · G oogle Ads certification is a plus. · Knowledge of SEO and overall digital marketing ecosystem is desirable. What We Offer · Competitive salary and performance-based incentives. · Opportunity to work with diverse clients and industries. · A collaborative and innovative work environment. · Continuous learning and growth opportunities.
Job Summary: We are looking for a proactive and results-driven business development executive with strong tele calling and lead generation skills. The ideal candidate should have experience in handling assigned leads, generating new prospects, qualifying them, and converting interested clients for SEO, digital marketing, website development, and design services. A basic understanding of digital marketing concepts is essential. Responsibilities: Handle inbound and assigned leads, understand client requirements, and pitch appropriate digital marketing/SEO/website solutions. Conduct outbound tele calling to prospective leads and build a strong client pipeline. Qualify leads by identifying their business needs, budget, and timelines. Maintain regular follow-ups with potential clients to nurture and convert them into opportunities. Collaborate closely with the sales and marketing teams to support business growth. Explain service offerings such as SEO, website development, design, social media marketing, and PPC to clients in a simplified manner. Maintain proper records of client interactions, calls, and follow-ups in Excel and CRM. Meet and exceed monthly targets for lead conversion and client acquisition. Qualifications & Skills: Minimum 1 year of experience in pre-sales, business development, telecalling, or lead generation (preferably in digital marketing/IT services). Strong communication and interpersonal skills. Experience working with US clients or markets is preferred Ability to explain digital marketing concepts (SEO, PPC, website design & development) in simple terms. Self-motivated, target-oriented, and able to work independently. Strong experience with email marketing campaigns and cold calling techniques. Ability to convert cold leads into warm leads with strong communication and persuasion skills. Basic knowledge of CRM tools, Excel, and lead tracking is a plus. Education: Bachelor’s degree. What We Offer: Competitive salary. Opportunity to work with a fast-growing digital marketing and web development company. Training and career development in digital marketing sales. Supportive and growth-oriented work environment.