Franchise Development Manager

Job Description

Roles & Responsibilities Identify and evaluate potential franchise opportunities in target markets. Develop and execute a strategic plan for franchise expansion, including identifying areas for growth and developing action plans. Conduct market research to analyze demand for automobile service franchises, competition, and local market conditions. Engage with potential franchise partners, presenting franchise opportunities, and guiding them through the process of becoming a franchisee. Attract and recruit new franchisees by marketing the company's franchise model to potential candidates. Screen and evaluate potential franchisees to ensure they meet the company's criteria for financial stability, operational capability, and brand alignment. Prepare and present franchise proposals, negotiate terms, and close deals with new franchise partners. Guide new franchisees through the onboarding process, ensuring they understand the company's standards, operational guidelines, and training requirements. Provide initial and ongoing support to franchisees, including advice on site selection, location setup, and operational procedures. Coordinate the training programs for new franchisees and their staff to ensure a smooth transition and consistent service delivery. Ensure that franchisees adhere to the company's policies, brand standards, and operational guidelines. Assist franchisees in achieving operational excellence by providing ongoing support in marketing, customer service, inventory management, and service quality. Monitor franchisee performance, including profitability, customer satisfaction, and adherence to the company's service standards. Regularly visit franchise locations to assess operations, resolve issues, and identify opportunities for improvement. Build and maintain strong, positive relationships with franchisees to promote long-term success and loyalty. Serve as the main point of contact for franchisees regarding operational concerns, brand compliance, and growth opportunities. Conduct regular performance reviews and provide constructive feedback to franchisees. Collaborate with the marketing team to develop and implement marketing strategies that support franchisee growth and brand visibility. Ensure franchisees follow national marketing campaigns and adapt them for local markets. Assist franchisees with local advertising, promotional efforts, and community engagement to drive business growth. Oversee the financial health of the franchise network by ensuring franchisees meet financial obligations and achieve performance targets. Provide financial and operational guidance to franchisees to help improve profitability and reduce costs. Prepare and present regular reports on the performance of the franchise network to senior management, highlighting key metrics and opportunities for improvement. Conduct regular competitor analysis and market assessments to understand industry trends, competitor activities, and customer preferences. Identify new business opportunities and evaluate the feasibility of entering new markets or regions. Job Type: Full-time Pay: From ₹20,000.00 per month Benefits: Health insurance Schedule: Day shift Supplemental Pay: Commission pay Performance bonus Experience: Franchise Development: 2 years (Required) B2B Marketing: 2 years (Preferred) Willingness to travel: 75% (Required) Work Location: In person