Designer / Social Media Manager

Designer cum Social Media Manager Job Description

We are seeking a creative and dynamic Designer cum Social Media Manager to manage our brand's online presence, focusing primarily on content creation and daily social media execution. This dual-role requires strong graphic design and video editing skills combined with an understanding of social media trends and engagement strategies.

Key Roles and Responsibilities

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Content Creation & Design (Daily):

• Design and produce a steady stream of engaging visual content for daily posting across all social media platforms (primarily Instagram).
• Create various formats, including Instagram posts, Reels, Carousel posts, Stories, and short videos.
• Ensure all visual content is on-brand, high-quality, and optimized for each platform's specifications.

Video Production & Editing:

• Conceptualize, shoot (where necessary), and edit original video content for Reels and other short-video formats.
• Stay current with trending audio, transitions, and video styles to maximize reach and engagement.

Social Media Management:

• Schedule and publish content daily across designated channels.
• Assist in developing the monthly content calendar based on marketing objectives and seasonal trends.
• Monitor comments and messages, engaging with the audience to foster community growth.

Trend Monitoring & Creativity:

• Must be highly creative in generating fresh ideas for reels and short videos that resonate with the target audience.
• Continuously research and implement best practices, current trends, and algorithm changes.

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Required Skills and Tools

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• Design & Editing Proficiency (Mandatory): Strong working knowledge and proven experience using the following tools: Graphic Design: Canva and Adobe Photoshop. Video Editing: Adobe Premiere Pro, CapCut, InShot, or similar professional video editing tools.
• Social Media Acumen: Deep understanding of the Instagram platform, including features, metrics, and content optimization techniques.
• Creativity: A portfolio demonstrating innovative and high-quality design and video work is highly preferred.
• Communication: Excellent written and verbal communication skills for crafting engaging captions and interacting with followers.

Job Type: Full-time

Pay: ₹8,000.00 - ₹12,000.00 per month

Work Location: In person