Deputy Regional Sales Manager

What We Are Looking For

Ideal Candidate Profile

Have demonstrated capability in building and leading high-performing teams

Possess strong business acumen, execution capability, and strategic thinking

Can cascade company goals effectively to ground-level teams

Are willing to take responsibility, drive outcomes, and work as long-term partners in growth

Believe in process discipline, transparency, and performance-driven culture

Exhibit integrity, maturity, and commitment to organizational development

Bring experience from FMCG/Consumer Goods or related high-velocity sectors.

What We Offer

Opportunity to work closely with the top management and influence business strategy

A performance-driven environment with the freedom to execute

Long-term growth prospects and leadership development platforms

Culture that values ownership, innovation, and collaboration

Competitive compensation aligned with experience and potential

Who Should Apply

Role Overview:

The Deputy Regional Sales Manager (Dy. RSM) will support the RSM in driving regional sales growth, distributor management, field team effectiveness, and distribution excellence. The role requires strong execution capability, people leadership, and performance-driven mindset to ensure the companys sales objectives are achieved consistently.

Assist RSM in developing and executing regional sales plans aligned with company targets.

Ensure achievement of primary & secondary sales, volume, value, and distribution objectives.

Monitor daily/weekly/monthly performance and take corrective actions.

Manage existing distributors and identify new partners to strengthen the network.

Ensure proper stock availability, inventory hygiene, and ROI for distributors.

Drive distributor onboarding, claims submission, payouts, and operational efficiency.

Lead, guide, and motivate ASMs, SOs, SRs, and off-roll field staff.

Conduct regular market visits, coaching, and capability building.

Ensure adherence to beat plans, coverage, and market execution standards.

Ensure flawless execution of visibility, merchandising, promotions, and new product launches.

Identify new market opportunities and micro-markets for expansion.

Analyse sales trends, secondary/tertiary performance, and competitor activities.

Ensure accurate and timely reporting of SFA data, sales MIS, and market insights.