Role & responsibilities Develop and execute digital marketing strategies across multiple channels (SEO, SEM, social media, Email Marketing, etc.) Manage paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads) to maximize ROI Oversee social media strategy, content creation, and engagement Plan and implement SEO strategies to improve website ranking and organic traffic Analyse web traffic metrics and suggest solutions to boost engagement and conversions Collaborate with internal teams and external agencies for content, design, and development requirements Monitor and report on campaign performance using analytics tools (Google Analytics, etc.) Stay updated on industry trends, emerging technologies, and best practices in digital marketing Requirements: Proven experience as a Digital Marketing Manager or similar role Strong knowledge of SEO, SEM, PPC, Google Analytics, and social media marketing Experience in managing online advertising campaigns and budgets Excellent communication and leadership skills Proficiency in digital marketing tools and platforms