Digital Marketing The ideal candidate will be responsible for growing website traffic, increasing social media engagement & successful digital campaign executions through SEO, SEM, SMM, SMO & digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels. Requirements Keyword Research: Conduct thorough keyword research to identify high-performing and relevant keywords. Analyze competitor keywords and industry trends to enhance our SEO planning. On-Page Optimization: Optimize website content, meta tags, and other elements for search engines. Ensure the implementation of SEO best practices for improved website performance. Content Planning: Collaborate with content creators to develop SEO-friendly and engaging content. Integrate keywords naturally into content and optimize for user experience. Link Building: Execute effective link-building strategies to enhance the websites authority. Establish and manage relationships with relevant industry influencers. Technical SEO: Monitor website performance and resolve technical issues affecting SEO. Implement and maintain XML sitemaps, robots.txt files, and other technical elements. Analytics and Reporting: Utilize SEO tools to track, analyze, and report on website performance. Generate regular reports on key SEO metrics and recommend improvements. Stay Updated: Stay informed about industry trends, algorithm updates, and emerging SEO technologies. Continuously adapt strategies to align with evolving search engine algorithms. Website Design and Management: Day to day co-ordination with web design agency. Social Media Social media creative posting Social media analysis with competitors Monthly Social media report creation. Qualifications Bachelors degree or equivalent (BBA/MBA preferred) Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.) Experience with SEO, SEM, SMM, SMO (at least 1 year preferred) Proficient in SEO tools such as Google Analytics, SEMrush, AHRF, Moz, etc. Strong analytical and problem-solving skills. Strong written, verbal and collaboration skills