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Creative lead

Creative lead

Rivulet Digital

7 - 12 years

3 - 7 Lacs

ahmedabad

Posted:2 weeks ago| Platform:

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Skills Required

brand positioning quality standards creative direction adobe creative suite wordpress resourcing mentor html seo creative lead

Work Mode

Work from Office

Job Type

Full Time

Job Description

Job Type:

Full Time

Job Location:

Ahmedabad

We believe great brands are built through clarity, thoughtful communication, strong design, and consistent experiences. We are looking for a Creative lead who will strengthen this foundation by leading our unified creative function guiding content and design teams toward excellence with a focus on craft, clarity, and impact.
This role is both strategic and hands-on. It requires a leader who can shape narratives, elevate visual direction, mentor talent, and ensure that every creative output internal or client-facing reflects thoughtful strategy and high quality.

Key Responsibilities

Creative & Brand Direction

Define and evolve brand voice, visual language, and creative frameworks across platforms

Translate business goals and content strategies into strong creative direction and design systems

Ensure creative execution aligns with brand positioning, audience insights, and experience standards

Content + Design Collaboration

Partner with content and design teams to build cohesive storytelling

Guide UI/UX direction for websites, campaigns, product visuals, and brand systems

Lead creative concepts from ideation to execution, ensuring alignment between narrative and design

Team Leadership & Mentorship

Lead a multidisciplinary team of content writers, UI/UX designers, and visual designers

Conduct structured feedback and reviews to strengthen creative quality and communication

Build frameworks, templates, and systems that support quality at scale

Mentor designers and content talent, including supporting team members with limited English fluency

Cross-Functional Collaboration

Work closely with SEO, development, marketing, and leadership teams

Coordinate with project teams on timelines, resourcing, and creative workflows

Participate in client-facing creative presentations when required

Quality Standards & Delivery

Review deliverables for clarity, usability, design consistency, and brand alignment

Maintain high creative standards while managing timelines and iterations

Use performance insights and audience feedback to refine creative direction

Desired Skills

7+ years of experience in design/creative roles; 4+ years in a leadership position

Strong understanding of digital storytelling, UX, and visual communication

Expertise in Figma and Adobe Creative Suite

Proven leadership experience in creative teams

Clear communication and structured review approach

Experience in agency/global/B2B environments (US market preferred)

Ability to balance strategy and hands-on creative direction

Proficiency with AI creative tools (e.g., ChatGPT, Midjourney/Firefly/DALL E, Figma AI/Canva AI)

Nice to Have

Experience working closely with development teams and hand-off processes

Familiarity with WordPress/Webflow/Elementor and basic HTML/CSS

Experience building brand systems, design libraries, and SOPs

Prior experience in SaaS, technology, or marketing agency environments

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