Creative Head

About Us

BrandBook is a fast-growing advertising and branding agency based in Calicut, Kerala. We specialize in Branding, Digital Marketing, CRM, App & Website Development, Video Productions, Graphic Design, Business Automation, and Influencer Marketing. Our vision is to elevate the identity of brands by blending creativity, technology, and strategy.

Role Overview

The Creative Head will act as the driving force behind all creative outputs at BrandBook. This role requires leadership, innovation, and strategic vision. You will be responsible for shaping the creative direction of campaigns, mentoring the creative team, and ensuring every piece of work meets BrandBook’s standards of excellence.

Key Responsibilities1. Vision & Direction

• Define and execute the creative vision for campaigns, branding, and digital projects.
• Ensure alignment with BrandBook’s identity and clients’ objectives.
• Act as the final “taste filter” for all creative outputs.

2. Team Leadership

• Lead and inspire designers, writers, editors, and creative staff.
• Assign projects based on strengths and mentor junior team members.
• Encourage innovation and maintain a culture of creativity and collaboration.

3. Client Communication

• Interpret briefs and translate them into actionable creative strategies.
• Present concepts to clients with clarity, confidence, and strong rationale.
• Balance client expectations with BrandBook’s creative standards.

4. Concept Development

• Lead brainstorming sessions to generate innovative campaign ideas.
• Oversee ad scripts, branding concepts, website layouts, and content themes.
• Push for originality and relevance in all creative work.

5. Quality Control

• Review and approve all creative work before delivery.
• Ensure consistency in tone, visuals, and messaging across platforms.
• Spot weaknesses early and provide constructive solutions.

6. Collaboration with Strategy & Business

• Work closely with strategists, developers, and account managers.
• Ensure creative solutions align with business goals and client KPIs.
• Manage deadlines and budgets while protecting creative quality.

7. Trend Awareness & Innovation

• Stay updated on design, advertising, digital, and cultural trends.
• Experiment with AI, AR, and new creative tools to keep BrandBook competitive.
• Encourage the team to evolve creatively and avoid repetitive work.

8. Decision Making

• Make final calls on creative disputes and project direction.
• Choose which ideas are worth pitching or producing.
• Balance aesthetics with practicality and client needs.

Client Meeting Responsibilities

• Prepare presentations, mood boards, and references before meetings.
• Lead creative presentations with storytelling and strategic clarity.
• Translate vague feedback into actionable steps for the team.
• Defend bold ideas professionally and offer smart alternatives when needed.
• Build long-term trust with clients by showing passion, expertise, and reliability.
• Ensure post-meeting follow-ups are clearly documented and actioned.

Qualifications & Skills

• Minimum 3+ years experience in a creative leadership role (preferably in an agency).
• Strong portfolio showcasing branding, campaigns, digital, and video projects.
• Excellent communication and presentation skills (English is a must).
• Ability to lead a multidisciplinary creative team.
• Deep understanding of branding, advertising trends, and digital platforms.
• Proficiency in design and editing tools (Adobe Creative Suite, Figma, etc.).
• Strong problem-solving skills and ability to handle client pushback tactfully.

What We Offer

• A creative and fast-paced work environment.
• Opportunities to work on diverse brands and industries.
• Competitive salary with growth opportunities.
• A chance to shape the creative identity of a growing agency.

If you’re passionate about leading ideas, building strong creative teams, and delivering work that elevates identities, we’d love to hear from you.

Apply now: hr@brandbook.co.in
Contact: +91 79028 55666

Job Types: Full-time, Permanent

Pay: ₹25,011.86 - ₹57,114.89 per month

Work Location: In person