Creative Designer

Company Description

Basically Good is a trusted destination for everyday essentials, aimed at transforming routine necessities into exceptional experiences. With a commitment to quality and sustainability, the company offers a curated selection of products for home, pantry, and personal care, designed to improve daily life. Dedicated to making a positive impact, Basically Good focuses on responsible sourcing and supporting local communities. Every product is carefully chosen to meet a high standard, blending functionality with elegance, and delivering unmatched value to customers.

About the Role

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What You’ll Do

• Create high-impact social media creatives (posts, reels assets, ads, thumbnails, banners) based on platform trends and audience mindset.
• Build and maintain a

  premium, consistent brand visual identity

  across all platforms.
• Develop

  campaign themes and visual concepts

  for launches, festive drops, seasonal events, and influencer collaborations.
• Design

  packaging and offline marketing assets

  (labels, menus, standees, POS materials) that enhance desirability and conversions.
• Monitor

  global and local trends

  — aesthetics, pop culture, meme formats, typography styles — and apply relevant ones to brand communication.
• Provide creative direction for

  photoshoots and video content

  to ensure output is visually compelling and brand-aligned.
• Create

  reusable templates and design systems

  to scale content quickly without losing quality.

What You’ll Need

• 0 – 4 years of experience as a Creative / Visual / Graphic Designer
• Expertise in

  Illustrator, Photoshop, InDesign, Figma or Canva

• Basic video editing skills (Premiere Pro / CapCut preferred)
• Strong portfolio with

  social media + campaign + packaging work

  (mandatory)
• Experience in

  FMCG / QSR / lifestyle brands

  is a strong plus

Who Will Succeed Here

• Trend-aware, visually inspired and culturally plugged-in
• Thinks like a

  brand builder

  , not just a designer
• Strong storytelling and aesthetic judgment
• Fast execution with premium finish

Compensation

Salary will exceed the market for the right talent.

We value exceptional design and creative thinking — compensation will reflect it.