Creative Copywriter

We are looking for a highly creative Senior Copywriter who can take conceptual ideas and

transform them into compelling, engaging written content — particularly for digital and

electronic media. The ideal candidate will have a strong command of both Hindi and English, a deep understanding of branding and marketing, and the ability to adapt tone, style, and

messaging to suit a variety of audiences and project goals.

Key Responsibilities:

· Develop and execute strategic copy frameworks that align with overall brand and marketing objectives.

· Write clear, compelling, and persuasive content for a wide range of platforms

· including social media, email campaigns, websites, digital ads, and print materials.

· Take full ownership of brand voice and communication

· Confidently managing and executing campaigns independently.

· Collaborate closely with designers, marketing managers, and cross-functional teams to ensure messaging consistency across all touchpoints.

· Lead ideation and creative brainstorming sessions, bringing fresh, audience-centric ideas to the table.

· Conduct market research and audience analysis to ensure content is relevant, targeted, and competitive.

· Edit, proofread, and ensure all content is grammatically accurate, on-brand, and aligned with the company’s tone and visual identity.

· Analyze content performance metrics and iterate copy for higher engagement, conversion, and ROI.

· Stay up to date with evolving trends in content, advertising, and consumer behaviour —and integrate best practices into day-to-day work.

Requirements:

· Proven experience as a Copywriter or Senior Copywriter, preferably in a creative or digital agency environment.

· Exceptional writing, editing, and proofreading skills in both English and Hindi

· Strong portfolio showcasing diverse work across digital platforms (social media, websites, ad campaigns, etc.)

· Solid understanding of branding, content strategy, and digital marketing principles

· Ability to craft clear, persuasive, and engaging copy tailored to various target audiences

· Excellent communication, collaboration, and time management skills

· Ability to take constructive feedback and iterate content quickly and effectively

· Experience working on integrated marketing campaigns and managing brand tone of voice

What We Offer:

· Opportunity to work on exciting projects across industries

· A collaborative, creative, and growth-driven environment

· Freedom to experiment and push your creative boundaries

· Competitive compensation based on experience and skills

Job Type: Full-time

Pay: From ₹800,000.00 per year

Work Location: In person