Content Writer (SEO Optimized)

As a Content Writer, you will be utilizing a combination of creative and technical skills to excel in your role. Your creative thinking abilities will be put to use in conceptualizing content, while your organizational skills will play a crucial role in devising a practical plan of action. An added advantage would be your basic knowledge of working with Canva & Hootsuite for creating and managing social media channels. Key Responsibilities: - Research industry-related topics by leveraging online sources, interviews, and studies - Craft clear marketing copy to effectively promote products and services - Generate well-structured drafts using Content Management Systems and produce website blogs - Collaborate with marketing and design teams to visually enhance articles - Perform simple keyword research and adhere to SEO guidelines to boost web traffic - Proofread content to ensure it is error-free and aligns with specified requirements, avoiding any copyright issues - Identify customer needs and content gaps, and suggest new topics accordingly - Maintain and update website content as necessary - Proficiency in MS PowerPoint and Word is essential - Familiarity with popular keyword tools such as Google, WordTracker, and Keyword Discovery is preferred - Comfortable with English and Hindi Copywriting Qualifications Required: - Bachelor's degree is preferred - 2 years of experience in content creation is required *Additional Details:* - Job Types: Full-time, Permanent - Benefits: Flexible schedule - Schedule: Day shift - Performance bonus and Yearly bonus offered - Ability to commute/relocate to Gurugram, Haryana is preferred - Work Location: In person,