Posted:6 hours ago| Platform: Linkedin logo

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Job Type

Full Time

Job Description

Content Strategist

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About the Role

Content Strategist


Key Responsibilities

  • Develop and oversee content strategy for marketing campaigns across video, social, and website.
  • Research audience insights and map content to the customer journey (TOFU, MOFU, BOFU).
  • Collaborate with video editors, designers, and social media team to maintain content consistency.
  • Optimize content for engagement, SEO, and conversion.
  • Analyze content performance and present actionable insights.


What We’re Looking For

  • 3+ years of experience in content strategy, copywriting, or digital marketing.
  • Strong understanding of storytelling, marketing funnels, and audience psychology.
  • Excellent communication and writing skills (English required; Malayalam a plus).
  • Ability to work with creatives and drive timelines.


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