Content Strategist

Job Description

Key Responsibilities: Content Strategy & PlanningDevelop and execute content strategies aligned with brand goals and marketing objectives.Build and manage editorial calendars for campaigns, PR, digital platforms, and social media.Collaborate with stakeholders to align content with brand messaging and audience needs. Content CreationWrite high-quality articles for PR, media placements, and brand communication.Create compelling copy for websites, blogs, social media, email campaigns, and marketing materials.Write video scripts for brand videos, explainers, testimonials, and promotional content. Creative Development & ExecutionWork closely with designers, videographers, and agencies to translate ideas into visuals and multimedia.Assist in pre-production, production, and post-production of video shoots—storyboarding, scripting, coordinating shoots, and overseeing edits.Ensure consistency in tone, style, and branding across all content formats. Research & InsightsResearch industry trends, audience insights, and competitor content to inform content strategy.Track and analyze content performance metrics to improve future campaigns. Key Skills & Attributes: Strong writing and storytelling abilities across various formats and platforms.Creative thinking with an eye for detail and a knack for turning ideas into engaging content.Ability to manage multiple projects, deadlines, and stakeholders simultaneously.Experience or interest in video content creation and production processes.Collaborative mindset with strong communication and coordination skills.