Content Creator - Influencer

Curefit Healthcare Pvt Ltd, founded in 2016, is India’s largest fitness company and wellness platform. Cult, from the house of Curefit, was established with a mission to make fitness easy, fun and accessible to everyone, and has emerged as a community celebrating the joy of fitness. The brand today offers a range of fitness services ranging from group workouts, gyms and personalized fitness solutions, as well as an expansive selection of quality fitness products for the everyday athlete. The company’s vision is to empower everyone towards an active and healthier lifestyle through innovative fitness solutions, enabled by technology.

Job Role: Content Creator - Influencer (Instagram & YouTube)

Location:

About the Role:

We’re looking for a creative, social-media-savvy Content Creator who lives and breathes

Instagram and YouTube. If you love spotting trends, shooting Reels, editing Shorts, and coming

up with quick, relatable ideas that get people talking — this role is for you.

***Please attach your Instagram page Link / YouTube page Link to your resume.***

Key Responsibilities:

● Create Content: Brainstorm, shoot & edit engaging Reels, Shorts, and posts for the

brand.

● Spot Trends: Stay on top of what’s trending on social media and turn those trends into

brand stories.

● Drive UGC: Encourage followers to create and share their own content through fun

challenges and campaigns.

● Track Performance: Monitor content performance, analyze insights, and suggest ways

to improve.

● Collaborate: Work closely with brand, creative, and marketing teams to bring ideas to

life.

Requirements:

● You’re an active Instagram and YouTube user who creates and posts often.

● Comfortable shooting and editing short-form videos (Reels/Shorts).

● Basic video editing skills and a strong sense of what makes content engaging.

● A good eye for digital trends, pop culture, and internet humor.

● Self-driven, proactive, and open to experimenting with new ideas.

Who We’re Looking For:

Someone who can think of quick social ideas and create videos independently. We’re looking

for people who already post regularly on their personal Instagram — especially Reels. You could

come from any background (writing, editing, design, etc.) as long as you love creating content.

What You’ll Gain:

● Hands-on experience working with a leading consumer brand.

● Exposure to influencer marketing, UGC campaigns, and digital brand building.

● Guidance from experienced marketing and creative professionals.

● Freedom to experiment, learn, and grow as a digital-first storyteller.