Job Description

Role Overview As a Funnel Manager at SolarSquare, you will be the nerve center of city-level funnel performance—ensuring visibility, accountability, and continuous improvement across every stage of the lead-to-conversion journey. This role is critical in identifying and resolving bottlenecks, driving funnel KPIs, and enabling cities to scale efficiently. You will collaborate closely with sales, LRM, respective channel teams, marketing, operations, and city leadership to maximize funnel conversion and improve city-wise performance. Key Responsibilities Sales Funnel Ownership & Visibility: Maintain end-to-end visibility across the sales funnel in all assigned cities. Proactively flag issues or anomalies in funnel performance to relevant stakeholders in a timely manner. Root Cause Analysis & Insight Generation: Conduct timely RCAs (Root Cause Analyses) at each funnel stage—be it lead qualification, booking, documentation, or closure—and share actionable insights with sales and leadership teams. Corrective Measures & Playbook Creation: Collaborate with cross-functional teams to implement corrective actions based on insights. Build and refine a city-specific funnel playbook to standardize successful practices. This includes channel level planning and fixing jobs to be done (JTBDs) across teams - sales, LRMs, lead gen. Tracking cluster level JTBD with respective owners. Conversion Rate Optimization: Drive funnel-level KPI improvements (lead to QL, QL to booking,meeting to booking, etc.). Take ownership of targets related to conversion rates and ensure systematic tracking. Taking tactical steps - as per self editing org philosophy - to ensure overall numbers are met. City Leadership Engagement: Conduct weekly connections with city teams to review funnel metrics, discuss blockers, and drive accountability for improvements. Act as a performance partner to city leaders. Assist in problem solving with peers cross functionally and across funnel (marketing, sales, LRM, pre-sales, etc.) Task Prioritization & Team Alignment: Help functional teams (telecalling, sales, ops, etc.) prioritize efforts to focus on high-impact activities that lead to measurable funnel improvements. Experimentation & Learning: Actively participate in city-level experiments to identify new strategies for improving conversions. Track and document outcomes to scale successful pilots. Feedback Loop Creation: Build robust feedback mechanisms across teams and tools to ensure insights, learnings, and best practices are captured and reused effectively across cities. Reporting & Data Ownership: Prepare and present weekly and monthly funnel performance reports to central leadership. Highlight wins, gaps, and key problems that need top-down resolution. Ideal Candidate Profile Experience: 4 years in sales operations, growth management, inside sales enablement, CRM operations, or funnel optimization roles. Experience in high-volume consumer industries (solar, edtech, fintech, real estate, etc.) preferred. Education: Bachelor's in Business, Engineering, or relevant field. MBA is a plus. Key Skills Required Strong analytical and problem-solving ability Funnel thinking and familiarity with key conversion metrics Proven ability to drive cross-functional execution Stakeholder management and strong communication skills Proficiency with CRM tools (LeadSquared, Salesforce, etc.) and reporting dashboards Operational mindset with experience in high-performance, KPI-driven environments Comfortable working in a fast-paced, growth-stage company with multi-city operations Show more Show less