1 - 2 years
3.0 - 4.0 Lacs P.A.
Chennai
Posted:2 months ago| Platform:
Work from Office
Full Time
Job Title : Campaign Operator - Campaign Operations, Salesforce Marketing Cloud (SFMC) Career Level : C2 Introduction to role Are you a hard-working and dynamic marketing automation operations specialist with extensive experience on the Salesforce Marketing Cloud platform? Do you have a natural flair for technology and a collaborative attitude? If so, we are looking for someone like you to join our team. You will partner with global and diverse collaborators to implement projects and drive innovation in marketing automation. Accountabilities Work in Martech stack transformation from an operations perspective, establish new ways of working, manage scale out to different markets. Design, configure, and deliver Marketing Automation studio solutions using the Salesforce Marketing Cloud (SFMC) Platform, including email, Journey Builder , Cloud Pages, SMS, and push notification campaigns. Understand data modelling, integration architectures, and data governance standard methodologies. Collaborate with collaborators to drive end-to-end campaign execution from requirements to configuration and distribution. Understand data integration processes and work with IT teams to bring together data from various sources, ensuring data quality and accuracy by cleaning, transforming, and standardizing data as needed. Work with IT teams to build solutions that apply out-of-the-box features and modules and customize according to the requirement in Salesforce Data/Marketing Cloud. Understand Salesforce connectors, code languages (incl. Apex and JavaScript), knowledge of JSON data structure, SQL, and SOQL. Use AMP scripts in journey builder or profile segmentation. Engage with customers to evaluate and recommend optimization strategies for technical architecture, dev/ops, performance, and solution design specific to Data Cloud and Marketing Cloud. Demonstrate the ability to analyze, design, and optimize business processes focusing on data integration architecture. Essential Skills/Experience More than 3 years of overall experience in marketing automation and 1-2 years experience with SFMC (Email Studio, Journey Builder, Interaction Studio, Einstein, Automation studio etc.) Keen understanding of business operations and exceptional communication skills. Solid focus on customer centricity and customer experience Desirable Skills/Experience Experience with marketing campaign design and implementation and/or with brand teams, completing promotions or campaigns. Experience with technologies and processes for content management systems, digital asset management software, web content management Experience with technologies and processes for mobile and social media technologies, solutions, and strategies Experience with marketing customer data models Play your part in contributing to a business truly dedicated to its purpose and patients. United by a shared connection and commitment, we can see how everything we do adds up to a bigger impact on patients and society. Working for an enterprise at the forefront of science, we feel a huge sense of pride in our potential to transform the lives of patients with unmet needs. Date Posted 14-Mar-2025 Closing Date 03-Apr-2025
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