Business Development Manager

Role & responsibilities

Strategic

1. Facilitate the development of regional sales strategy in collaboration with Regional Manager, Sales by providing a thorough analysis on the opportunities, market characteristics and potential of the operating zone.

Operational

1. Implement the annual operating plan for the sales of the specific zone.

2. Understand the regional characteristics & trends in the Healthcare and formulate strategies to effectively approach and achieve the referrals from OBG specialists.

3. Oversee the BD executives in approaching the targeted number of OB-GYN specialists and directly meet important OBG specialists to establish the initial rapport.

4. Follow-up with the newly generated leads/ newly approached OB-GYN specialists and persuade them for a tie-up with NOVA in referring the patients to NOVA.

5. Drive the engagement of referral OBG specialists/ Doctors in the zone, address their grievances and ensure referral bonus is paid in-time by coordinating with Finance team.

6. Maintain center level sales statistics and regularly updating the same.

7. Assist Regional Marketing Director as well as Center Heads in rolling out the center level marketing initiatives.

Financial

1. Operate within the allocated budget for the center sales.

People

1. Ensure timely goal setting, performance review and appraisal for self and the direct reportees.

2. Ensure adequate manpower is being deployed in the team.

3. Provide coaching and training on effective selling to Business Development Executives.

Build a highly motivated team sales team at center level by mentoring, coaching and being a role model.