Business Development Associate (B2B)

Job Description

Job Summary: We are looking for a dynamic and driven B2B Business Development Executive who will be responsible for building strategic partnerships with schools, colleges, coaching centers, and affiliate networks. This role is focused on lead generation through institutional tie-ups and channel development, contributing directly to the growth of Leverage Edu's student acquisition pipeline. Key Responsibilities: 1) Institutional Partnerships: Identify, pitch, and onboard schools, colleges, and educational institutes for collaboration. Build strong working relationships with principals, management, and decision-makers. 2) Affiliate & Channel Development: Develop a network of affiliate partners (e.g., coaching centers, education consultants) to drive consistent lead flow. Negotiate partnership terms and maintain ongoing engagement with partners. 3) Lead Generation: Execute outreach campaigns, seminars, and information sessions at partner institutes to generate qualified student leads. Drive footfall and registrations for counseling sessions and events. 4) Business Growth & Target Achievement: Achieve monthly and quarterly B2B lead-generation targets through strategic tie-ups.Track, report, and optimize partner performance using CRM and internal dashboards. 5) Event Planning & Representation: Represent Leverage Edu at education fairs, partner events, and school/college functions. Plan and execute co-branded activities, webinars, and student engagement programs. Requirements: Bachelors degree (MBA or PGDM preferred, but not mandatory). 2-5 years of experience in B2B business development, institutional sales, or EdTech partnerships. Proven track record in building and managing education-sector partnerships. Excellent communication, presentation, and negotiation skills. Self-starter with the ability to work independently and manage multiple stakeholders. Familiarity with CRM tools and MS Office (especially Excel and PowerPoint). Nice to Have: Prior experience in the EdTech, study abroad, test prep, or higher education domain. Existing network of school/college/affiliate contacts. Comfort with frequent travel within the region. What We Offer: Industry-leading perks and benefits. A phenomenal work environment with massive ownership and growth opportunities. A young, enthusiastic team across tech, marketing, PR, editorial, social media, and events. A fast-paced, fail-fast culture with quick iterations and deployments. Opportunities to work on cutting-edge technologies and lead teams in the future. Access to a world-class mentorship network. The chance to make a direct and meaningful impact on students making life-changing decisions about their higher education abroad. Note: This is a full-time on ground role with a six-day work week.